Individual Giving Marketing Senior Executive

INDIVIDUAL GIVING MARKETING SENIOR EXECUTIVE

Salary: £32,000 - £35,000 per annum

Reports to: Marketing Manager - Individual Giving

Department: Marketing, Fundraising and Engagement

Location: Stratford, London w/ high-flex (1 - 2 days per week in the office)

Employment type: Permanent

Working hours: 35 hours per week (we are open to Compressed Hours)

Closing date: Sunday 13 July 2025, 23:55

Please note: You must be eligible to work in the UK to apply for this vacancy. Cancer Research UK is not able to offer visa sponsorship.

At Cancer Research UK, we exist to beat cancer.

We are professionals with purpose, beating cancer every day. But we need to go much further and much faster. That's why we we're looking for someone talented, someone who shares our vision, someone like you.

We have an exciting opportunity for you to join us as an Individual Giving Marketing Senior Executive. We need you to support the development of supporter acquisition and retention campaigns across the Individual Giving (IG) marketing function to achieve the relevant product objective for Fundraising & Marketing. You'll support the Individual Giving Marketing Manager to deliver the marketing plan, meeting and exceeding KPIs, to time and budget. You'll be part of a team implementing our strategy to grow our regular giving audience by delivering an exciting portfolio of multi-channel and supporter-centric campaigns.

What will I be doing?

• Leading on the delivery of campaign set up, development and launch across multiple channels (including ALT digital channels, telemarketing, direct mail, email, social)

• Translating cross-channel integrated briefs into production specific briefs, leading on the delivery of data and digital campaign set-up requirements in collaboration with a number of internal teams

• Taking responsibility for the content and creative production process, working with internal and external stakeholders to develop compelling creative across a range of channels

• Leading on in-campaign reporting and post-campaign analysis, sharing recommendations for optimisation and to improve the effectiveness of future campaigns

• Working with UX experts to devise pre-launch test and learn initiatives, using results to recommend areas for optimisation

• With Marketing Executive support, leading on all aspects of campaign delivery including direct mail production and new supporter letter fulfilment

• Keeping the marketing activity plan up to date and ensuring upcoming campaigns and activity are being briefed in to the correct teams in advance taking into account team SLAs

• Being a marketing expert for the relevant product function, mentoring and upskilling 1 Marketing Executive.

What skills are you looking for?

• Relevant experience of delivering multi-channel campaigns, from planning through to execution and analysis, that meet campaign KPIs

• Good understanding of end-to-end supporter journeys and the role of different channels in fully integrated campaigns

• Experience of managing and motivating agencies to drive maximum value from relationships

• Strong time management skills

• Commercially aware with experience of budget management

• Data-driven with a good understanding of UX principles and experience of interpreting results and recommending opportunities for optimisation

• Experience of developing highly effective campaign assets for use across channels

• Experience of building positive working relationships and working effectively as part of a team

• Experience of managing own workload, meeting deadlines and effectively handling changing priorities

• Strong Microsoft Office skills, including Excel and PowerPoint.

What will I gain?

Each and every one of our employees contributes to our progress and is supporting our work to beat cancer. We think that's impressive.

In return, we make sure you are supported by a generous benefits package, a wide range of career and personal development opportunities and high-quality tools, policies and processes to enable you to do your job well.

Our benefits package includes a substantial retirement plan, a generous and flexible leave allowance, discounts on anything from travel to technology, gym membership, and much more.

We review pay annually and aim to recognise individual performance and achievements.

We don't forget people have lives outside of work too and so we actively encourage a flexible working culture.

Our work - from funding cutting-edge research to developing public policy - will change the world. It's exciting to be part of our team.

How do I apply?

We operate an anonymised shortlisting process in our commitment to equality, diversity and inclusion. CVs are required for all applications; but we won't be able to view them until we invite you for an interview.

Instead, we ask you to complete the work history section of the online application form for us to be able to assess you quickly, fairly and objectively.