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Strategic Marketing Effectiveness Lead

Posted 5 hours 41 minutes ago by Naylor's Equestrian Llp

£100,000 - £125,000 Annual
Permanent
Full Time
Marketing & PR Jobs
Lancashire, Bury, United Kingdom, BL8 1
Job Description
A prominent marketing agency in the UK is seeking a Marketing Effectiveness Lead to enhance understanding of marketing performance across various media. The role involves ownership of effectiveness workstreams, guiding investment decisions, and collaborating with multiple teams. Ideal candidates will have substantial experience in marketing effectiveness, strong analytical skills, and proficiency in Excel and BI tools. Proactive engagement in both digital and traditional marketing metrics is essential for driving successful campaigns.
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