Social Media Technology Executive

Job Title : Social Media Technology Executive The Social Media Technology Executive supports product delivery, technical integration, and risk governance . The role acts as a translator between business and technical partners , ensuring that Diageo's Social & Influencer technology is not only well governed but also technically sound, scalable, and integrated with existing Martech and Data platforms .To serve as the business-technology bridge for Diageo Social & Influencer technology -supporting product development, functional rollout, and technical integration through expert analysis, design, and partner coordination. This role ensures that Diageo's Social and Influencer marketing activity is technically enabled, data-aware, and responsible in a scalable, secure, and measurable way. Work closely with the Tech Lead to conduct market discovery and gather and refine business requirements from legal, marketing, compliance, and platform teams for Social & Influencer activity. Manage and run requirements workshops with Business and IT partners Translate requirements into structured functional and technical requirements for tool development and platform integration and a prioritised roadmap. Collaborate with multi-functional team- marketing, ecommerce, architecture, designers, product owners, data, analytics, to ensure a suitable 'customer attitude' solution is agreed on Maintain and evolve documentation for Social & Influencer marketing activity and technology Create and maintain clear documentation for framework implementation: process flows, requirements logs, integration diagrams, user journeys, and testing scenarios. Support UAT and functional validation for new governance features and technical controls. Assist with change readiness materials for technical teams, platform owners, and adoption partners. 5-7 years in Martech product delivery, or data/technology integration roles. Expertise in Social Media technology such as Sprinklr, Dynatrace, Trackr. A strong understanding of native social media capabilities and use cases Experience working across Agile delivery teams and documenting both business and technical requirements. Solid understanding of digital platforms, data governance, and enterprise technology systems. Experience collaborating with data science, D&T, product, and compliance teams. Excellent analytical, documentation, and communication skills; able to bridge technical and non-technical audiences. Solid understanding of alcohol-specific advertising compliance and responsible marketing frameworks globally. Results-oriented attitude, with a passion for driving continuous improvement and operational excellence within the allocated budget Demonstrable ability to align global strategies with local market needs Future-fit, reliable, and scalable Social & Influencer Technology solutions and operating models. Business and technical requirements for Influencer Marketing are clearly defined and met in platform/technology rollouts. Roll-out of a secure, native, access model Influencer Marketing tools and controls are technically integrated without disrupting user experience or campaign performance. Increase in automation and technology to enabled Influencer Marketing activation. High partner satisfaction with Influencer tech responsiveness, agility, and innovation trajectory.We offer a highly competitive rewards and compensation package including:Modern work life balance policies and wellbeing activitiesWith over 200 brands sold in more than 180 countries, we're the world's leading premium drinks company. Every day, over 30,000 talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers - the brands we're building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you'll collaborate with talented people from all corners of the world. Together, you'll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, mindsets, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you'll be empowered to be you. Just bring your ambition, curiosity and ideas, and we'll celebrate your work and help you reach your fullest potential. DRINKiQ