Senior Retail Shopper Marketing Manager

Haleon plc, based in Ireland, is seeking a Customer Marketing Manager to lead insight-led activation plans across Haleon brands for a specific retailer. You will translate brand and shopper objectives into retailer-specific activation plans and work closely with the MFT to drive multi-brand campaigns.

You will also shape the internal shopper marketing strategy, create bespoke campaigns, and evaluate post-campaign ROI to inform future spend and activation decisions.