Senior Programme BA - Discovery, Requirements & Delivery

IMG, a leading global sports marketing agency, is seeking a Senior Business Analyst to consolidate information across email, teams and meetings, Jira/Confluence, and design submissions. You will connect business needs to technical and operational workstreams, translate complexity into decision-ready outputs, and challenge assumptions without replacing SMEs or delivery owners.

The role focuses on establishing a programme-wide baseline, managing dependencies, and ensuring traceability from