Senior PR Account Executive

Description:

We are looking for a PR superstar! Seed is launching its PR division and is looking for an enthusiastic self-starter to help grow the team. Working alongside the founders and our newly appointed PR consultant, the person should be bright, enthusiastic and passionate with a proactive, can-do attitude. A proven knowledge of the PR industry, with a heavy sway on digital PR and a strong 'black book' of media contacts is essential.

Responsibilities:

No two days are the same at Seed, and we actively encourage experimentation, allowing you freedom in your role. Some of the daily, weekly and monthly responsibilities will include:

• Develop and maintain strong relationships with digital first and print media contacts and influencers
• Writing compelling press releases and media alerts that showcase our clients and their products
• Be able to identify key selling in times to press, and create newsworthy content accordingly on behalf of the client
• Secure high-quality online and offline media coverage for clients, ensuring key messages are effectively communicated
• Manage media outreach and pitch compelling story ideas to media outlets
• Plan, develop, and execute innovative PR campaigns that align with client goals and objectives
• Oversee the end-to-end management of digital campaigns, including influencer partnerships and online events
• Monitor and evaluate campaign performance, providing detailed reports and insights to client
• Develop comprehensive PR strategies (both on and offline) that drive brand awareness and engagement
• Identify and leverage emerging trends and opportunities within the digital media landscape
• Collaborate with clients to align digital PR strategies with broader marketing and business objectives

Requirements:

• Minimum of 3 years experience in PR
• Proven track record of securing standout online media coverage
• Strong organisational and time management skills
• Excellent written and verbal communication skills, particularly for digital platforms
• Proficient in crafting press releases, media alerts, and social content
• Extensive experience in digital and social media management, including community management
• Familiarity with SEO and digital marketing principles
• Proven ability to develop and execute successful digital PR strategies
• Established digital media and influencer contacts
• Strong understanding of the digital media landscape and online media outlets
• Experience leading complex digital campaigns and projects such as influencer partnerships and online events
• Competence in planning and executing digital media briefings and virtual events
• Experience in drafting scopes of work, client budgets, and planning documents

Benefits:

• 25 days annual leave plus your birthday and Christmas Eve off
• 2 paid volunteering days per year
• Flexible working hours (start between 8:00 am and 10:00 am)
• Hybrid working model
• Quarterly social events
• Dog-friendly office
• Free tea, coffee, fruit, and pastries
• Friday booze fridge
• Profit share scheme
• Private healthcare insurance
• Annual £1,000 learning budget per team member

• Salary: £28k - £33k
• Contract: Permanent

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