Senior Paid Media Manager

About the role

We're working with an ambitious and growing business based in Cardiff that's looking to appoint a Senior Paid Media Manager to lead and optimise paid media activity across multiple channels.

This is a senior, hands-on role suited to someone who combines strong strategic thinking with deep technical expertise. You'll play a key role in driving performance, mentoring others, and shaping paid media strategy to deliver measurable results.

Key responsibilities

• Own and lead paid media strategy across channels including Google Ads, Meta, LinkedIn and other relevant platforms

• Plan, build, and optimise high-performing paid campaigns to meet commercial objectives

• Manage and analyse budgets, forecasts, and ROI

• Use data and insight to continually test, learn, and improve performance

• Produce clear performance reports and communicate results to stakeholders

• Stay ahead of industry trends, platform updates, and best practice

• Support and mentor junior team members where appropriate

• Collaborate closely with wider marketing, content, and creative teams

About you

• Proven experience in a senior paid media or performance marketing role

• Strong hands-on experience with Google Ads and paid social platforms

• Confident managing significant budgets and delivering against KPIs

• Highly analytical with excellent attention to detail

• Comfortable presenting performance and recommendations to stakeholders

• Proactive, commercially minded, and results-driven

Salary

• Up to 50k pa

• Company pension