Senior Manager, Global Strategic Marketing

Responsibilities

• Drive and support execution of global marketing strategies informed by customer insights, market trends, and competitive intelligence.
• Integrate voice of customer (VOC) and market data to inform upstream initiatives and portfolio optimization.
• Conduct research on industry trends to shape effective marketing approaches.
• Develop and implement global go to market plans aligned to business priorities and regional needs.
• Lead execution of segment specific marketing initiatives, ensuring alignment to timelines, quality, and outcomes.
• Monitor performance of marketing initiatives and refine plans based on insights.
• Serve as a strategic resource and partner to cross functional teams including R&D, Clinical, Finance, Supply Chain, and Regional teams.
• Coordinate resources and align stakeholders to support execution.
• Implement promotional strategies, including campaign planning and evaluation.
• Develop sales tools, training, and educational materials in partnership with Communications and Education teams.
• Lead analysis of marketing metrics and performance data.
• Manage budgets and vendor relationships to ensure effective resource utilization.
• Provide guidance, coaching, and mentorship to junior team members and cross functional partners.

Requirements

• Bachelor's degree required; MBA or advanced degree preferred.
• Minimum of 8 years progressive business experience required, including 3+ years in marketing.
• People management experience required.
• Healthcare experience preferred.
• Experience with product/brand/project management or strategic marketing initiatives.
• Global experience preferred.
• Strong analytical and problem solving skills.
• Ability to drive execution and deliver results in a matrixed environment.
• Strong communication and stakeholder management skills.
• Ability to influence without authority and collaborate globally.
• High initiative, adaptability, and learning agility.
• Up to 25% international travel may be required.

Core Competencies

Demonstrates expertise in developing and executing global marketing strategies, integrating customer insights and market data to optimize portfolio performance. Proven ability to lead cross functional teams, manage budgets, and mentor junior staff while driving results in a dynamic, matrixed environment.