Senior Direct Marketing Executive - Acquisition

£34,300 - £37,300 per annum

Permanent, full-time (37.5 hours per week)

Hybrid working with regular travel to our London Bridge Office

What the job involves

We re an ambitious charity with a bold mission and a fantastic culture. As we embark on an exciting 3-year fundraising strategy, we re looking for a Senior Direct Marketing Executive to join our Individual Giving Team here at Prostate Cancer UK. This is a newly created role within the team which will oversee acquisition and new product development.

You ll be part of an exciting time at the charity, joining us as we roll out our new Fundraising strategy and continue investment in Acquisition. In this role you ll take ownership of planning, implementing and reporting on fully integrated acquisition campaigns across a range of channels including DRTV, Digital, Telephone, SMS and OOH.

You ll work closely with teams from across the organisation and our media agency to ensure a truly integrated, collaborative approach. Together with the team, you ll identify opportunities, apply learnings from past campaigns, and enhance future performance.

You ll also be integral to driving forward new product development to acquire new regular givers. Leading on testing across the Acquisition team, you ll innovate to drive the lowest attrition, best ROI and strongest lifetime value. You ll collaborate with colleagues from across the organisation to drive the best creative, messaging, targeting and data insights.

What we want from you

Aside from excellent knowledge and experience of working in a direct marketing environment managing fully integrated campaigns, you ll also have strong digital campaign management experience, ideally gained from a fundraising environment. You ll have experience in developing and implementing effective testing strategies and ideally also have experience in developing new marketing or fundraising products.

You ll possess first class communication skills; a strong team ethic and you will be at ease working with and influencing key internal and external stakeholders at all levels. The ability to manage expenditure budgets and projects is also essential, along with proven knowledge of data protection and sector compliance.

If you re looking for a role where you can make a meaningful difference every day, we d love to hear from you.

Why work with us?
Every man needs to know about the most common cancer in men prostate cancer. It s a real and present danger that takes over 12,000 of our dads, grandads, brothers and friends each year.

Prostate Cancer UK is the largest men s health charity in the UK. We have a simple ambition to stop prostate cancer damaging lives. We invest millions in research to revolutionise testing, treatment and care. We re blazing a trail to a screening programme that could save thousands of lives with regular, accurate tests for all men at risk. And we work tirelessly to spread the word about risk and offer specialist support to people living with the disease.

Work with us and you ll see your efforts pay off as we give men and their families the power to navigate prostate cancer.

Our commitment to equity, diversity and inclusion

At Prostate Cancer UK we re committed to righting health inequalities across the UK, starting with those faced by Black men. This includes ground-breaking research into Black men's risk and working with communities directly to overcome barriers to the diagnosis and treatment of prostate cancer. To make this happen, we're dedicated to being an inclusive, proactive organisation, as we strive to be Allies to Black communities. We ll achieve this by advocating and working alongside those communities to promote change. We're also working to be Allies to each other, not only protected groups. In 2024, we launched our New Ally Ship Training Programme. All colleagues at Prostate Cancer UK will be trained to act and identity as an Ally.

We've also signed Business in the Communities Race at Work Charter, as a dedication to our Black health equity work and wider EDI priorities. As a signatory, we're responsible and accountable for driving positive change.

Ways of working

Our hybrid working approach combines the best of flexible working a positive work/life balance, inclusive and accessible platforms, and online information at our fingertips.

Next steps
More information on what we offer, as well as the role, can be found on our vacancies page. Please download our job profile document (job description) with our How to apply section sharing the key points to refer to in your application and to apply, please visit the website via the apply button.

The closing date is Sunday 1st June 2025. Applications must be submitted by 23:45 UK time.

Interviews: By arrangement. Currently scheduled for Wednesday 4th June 2025.

Prostate Cancer UK is a registered charity in England and Wales () and in Scotland (SC039332). Registered company number .