Senior Digital Product Manager - Website & Content Platforms

Senior Digital Product Manager - Website & Content Platforms
Location: London - hybrid working 3 days in office, 2 days work from home (flexibility may be required)
Salary: £50,000-£55,000 per annum, plus excellent benefits
Hours: 9am-5pm, Monday-Friday
Contract type: 12 month fixed term contract

About the Role
Our client a leading not-for-profit organisation is seeking a Senior Digital Product Manager to lead the next phase of their website and content platform strategy. This is a high-impact role for a digital leader who thrives at the intersection of strategy, user experience, and technology. You'll take ownership of the website as a central digital product, shaping its future direction, leading cross-functional teams, and delivering continuous improvements that generate real value for members and stakeholders.

With a recently upgraded CMS in place, the focus will be on refining core user journeys, defining product requirements, and driving enhancements that support membership growth, donations, and engagement. This is a role for someone who can combine strategic vision with hands-on product management, delivering user-centred solutions that align with organisational goals.

Key Responsibilities
Digital Product Strategy & Management

• Own the website product roadmap, prioritising enhancements to maximise impact for users and the organisation
• Lead a user-centred, evidence-driven approach, using analytics and research to inform decisions
• Collaborate with internal teams and agency partners to define requirements, scope features, and manage development
• Oversee the CMS strategy, ensuring innovation, scalability, and continuous improvement
• Set KPIs, track performance, and iterate to optimise user journeys

Project & Stakeholder Leadership

• Manage multiple strategic projects alongside "business as usual" website updates
• Balance user needs, technical feasibility, and organisational priorities
• Present updates, blockers, and recommendations to senior leadership, advocating for best practices in digital product management
• Influence decision-making at a strategic level through data-informed insights

Team Leadership & Development

• Lead, mentor, and develop a multidisciplinary team of three direct reports
• Foster a collaborative, inclusive culture, embedding the organisation's values across all projects
• Ensure ongoing professional development, performance management, and wellbeing support for team members
• Manage departmental budgets, ensuring responsible oversight of expenditure and investment

What We're Looking For

• Proven experience leading digital products or platforms in mission-driven organisations, ideally in charity, cultural, or membership-focused contexts
• Expertise in CMS platforms, digital content strategy, SEO, and user-centred design
• Strong track record of creating and delivering product roadmaps and strategies in complex environments
• Skilled in Agile or blended delivery approaches, with experience managing internal teams and external agencies
• Exceptional communication and influencing skills, able to advocate for digital product thinking with senior stakeholders

How to Apply
If you are an experienced digital product leader with a passion for user-centred design and driving organisational impact, please click below to apply.