Senior CRM Lifecycle Lead - Multi-Channel Personalization

A leading sports media company in Greater London seeks a Senior CRM Lifecycle Executive to enhance customer engagement through personalised journeys across multiple channels. The ideal candidate will possess knowledge of CRM systems like Braze and have experience in delivering automated communications. Responsibilities include managing the CRM calendar, optimising campaigns through A/B testing, and collaborating with various teams to align marketing efforts. The role offers a range of benefits including private medical insurance, generous parental leave, and 25 days of holiday per year.