Senior Associate, Digital

At The Weber Shandwick Collective, you are welcomed, valued and empowered to grow and we believe that opportunity grows in a collective.

We create cultural value and help brands navigate the ever changing age of earned: an age where consumers actively say no to advertising; an age where everyone is an influencer that can make or break your brand; an age where content can be turned into commercial opportunity. Our talented team builds brands by finding connection points in the real world. We energise the right mix of talent, using the right platforms and latest technology to choreograph stories that make a real and meaningful impact for some of the world's leading brands and businesses.

We earn affection, attention, affinity and purchase by delivering value to people around the world, with deep specialisms across food & drink, travel & tourism, consumer tech, consumer health, automotive, sports sponsorship, entertainment & lifestyle and energy. We are known for:

• Develop data driven insights and strategies to drive measurable impact
• Creating impactful campaigns that tap into culture
• Creating channel and platform agnostic campaigns that grow organically
• Delivering integrated campaigns that are earned-first but deliver for paid and owned

Senior Associate - Digital Team Weber Shandwick is looking for a talented Senior Associate to join our Digital team.

This is a client facing role where you will be exposed to a varied client portfolio and will play a key part in the delivery of high profile communications campaigns across multiple markets.

As a leading global PR firm, we can offer you real opportunities for development and somewhere to cultivate your passion.

Key Attributes

• Serve as key supporting strategist for digital/integrated clients, assisting in the development and execution of digital and social media programs
• Liaise with clients and assist in client communications, including developing and coordinating routine account management materials, including timelines, client documentation and project management support
• Draft and manage cross functional team briefs, independently partnering with creative, paid, and media relations team members on digital projects and collaborating on integrated deliverables
• Oversee digital and social content production from concept to execution, including social editorial calendar creation, creation of social media ad mockups, etc.
• Manage social content publishing models for clients, including educating (and selling) clients on content creation/syndication, paid promotion and social and digital platforms
• Understand interactive elements of complex digital/social media engagement campaigns, collaborating with traditional and digital media teams
• Identify ways in which to measure success against campaign goals and achievable outcomes

Self Leadership and Team Effectiveness

• Produce high quality work and continually updating the manager on activity progress
• Proactively contribute to an inclusive team culture and consistently display behaviours that support integration

Growth and Business Development

• Leverage understanding of the client's business to share ideas to help grow the account organically
• Participate in meetings to support new business development/organic business growth opportunities as directed, including research, updating trackers and timelines
• Develop new business acumen through supporting the development of pitch materials and shadowing elements of a pitch

Business Acumen

• Grow understanding of financial aspects of accounts by supporting budget tracking and invoicing, maintaining fee and out of pocket trackers, and submitting purchase orders
• Support a healthy account and business through accurate time entry
• Maintain a thorough understanding of clients' business and industry
• Familiarity with SOW in order to flag any out of scope client requests to the manager
• At least two years' experience in a similar role, ideally within social or digital
• Experience interacting with clients on a day to day basis
• Ability to manage projects, meet deadlines, and prioritise tasks effectively
• Strong written and verbal communication skills
• Experience in paid and organic social content creation

Ideal Experience Required

• Ideally you will possess many of the above skills and attributes
• Previous experience in a similar role at an intermediate level
• Excellent project management, digital and social skills
• Good written and verbal communication skills
• Commercially savvy
• Should be proficient in managing at least three specialist areas - social listening, paid social, paid search, display advertising, SEO, organic content creation, influencer management and social/digital strategy development

Join us and help make an impact.

Together, we'll set the bar, cheer each other on and multiply your potential.

Senior Manager - Social Impact Team (London) Weber Shandwick is looking for a talented Senior Manager to join the Social Impact team in our London office.

Our specialist Social Impact division is dedicated to supporting organisations at the forefront of positive global change. Our clients include foundations, NGOs, and purpose driven companies. We work across global health, development, humanitarian and environmental issues. Within these themes, our team holds deep expertise in food security, malnutrition, climate adaptation, gender, ocean conservation, education, infectious and non communicable diseases, women's health, development finance, agriculture and humanitarian response.

We partner with our clients to deliver integrated communications strategies that shift perceptions and policies on key issues. This includes designing creative campaigns to engage wider audiences, as well as media relations and social media support, taking our clients' messages and stories onto the channels that influence their target audiences.

We're a tight knit team - expert, high performing and dynamic. We collaborate closely with a global network of Social Impact colleagues across Weber Shandwick, channelling our collective passion and knowledge. We show up with energy, purpose and a shared belief that smart communications can drive change at a global scale.

The Role The opportunity involves working on a portfolio of impactful global organisations, executing integrated campaigns involving strategy, earned media, creative, social and digital. The candidate will lead the day to day running of projects, provide counsel, support in the development of campaign and media strategies, manage budgets, and contribute to the strong execution of activities.

The successful candidate will demonstrate the following key skills and attributes Client and Work

• Develop and draft media strategies, press releases, reactive media statements, talking points, FAQs, memos, crisis plans, and other deliverables as needed
• Oversee and execute proactive media outreach and reactive media relations strategies as needed
• Drive development of tactical plans, translating strategies into tactics, ensuring deliverables align with strategies
• Lead/manage multiple integrated work streams and partner with clients to deliver on time/on budget work plans with minimal supervision on complex global Social Impact issues
  • Serve as the day to day client contact flagging, triaging and managing client issues as they arise
  • Oversee project management, maintaining overall account tracker and other trackers as needed
• Proactively support and suggest ideas and improvements to exceed client expectations by leveraging sector knowledge/experience

Self Leadership and Talent Management

• Demonstrate creative problem solving and teamwork
• Build and lead productive relationships internally, with interagency teams, and a diverse array of agency colleagues

Growth and Business Development

• Participate in brainstorms and planning
• Support new business pitch content creation and organic business growth efforts
• Hone presentation skills, participating in pitches when possible

Business Acumen

• Develop budgets, support analysis of budget and time entry, and account invoicing
• Assist in financial management for clients, including development of invoices and activity reports to maintain profitability of engagements

To be considered for this role, you must have experience delivering integrated communications strategies across topics such as global health, development, humanitarian and / or environmental issues.

Ideal Experience Required We are hoping to meet an experienced communications practitioner who is insatiably curious, analytical, proactive and open minded. You'll be immersed in international issues, a voracious consumer of relevant media, and interested in deploying communications in the service of lasting change. You'll be a strong writer and media relations operator with creative flair to bring stories to life.

• Ideally you will possess many of the above skills and attributes
• A deep interest in international issues, whether global health, development, climate, environment or human rights
• Fluency in media relations with an instinctive understanding of what makes a good story and how to shape stories from our clients' activities
• Strong awareness of media in top tier and specialist UK/global/African media (FT, Economist Guardian, BBC World Service etc . click apply for full job details