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Regional Marketing Specialist

Posted 9 days 2 hours ago by LotusFlare, Inc

Permanent
Not Specified
Marketing & PR Jobs
London, United Kingdom
Job Description

Nomad, powered by LotusFlare, is transforming how the world connects through best-in-class eSIM technology, offering seamless global mobile connectivity to travelers and digital natives.

We're hiring a Regional Marketing Specialist to support the growth and execution of our go-to-market strategy in region as part of our international expansion. Reporting to the Regional Marketing Lead, you'll play a hands-on role in launching campaigns, executing local activations, managing partners, and supporting Nomad's marketing presence across the region.

The ideal candidate is organized, execution-focused, culturally attuned to the region, and ready to roll up their sleeves in a fast-paced, startup-like environment. You'll collaborate closely with both global and local teams across brand, performance, product, and partnerships.

What You'll Do

  • Support the execution of the regional marketing strategy across brand, digital, PR, influencers, and local activations
  • Assist in adapting and localizing global campaigns for regional relevance and resonance
  • Coordinate with creators, affiliates, agencies, and media partners on local initiatives
  • Help manage regional marketing assets including landing pages, creatives, and toolkits
  • Track campaign metrics, consumer insights, and competitor activities, feeding insights to the regional lead and global team
  • Assist with the day-to-day management of influencer, affiliate, and partnership efforts
  • Collaborate cross-functionally with product, performance, and design to support regional goals
  • Contribute to building a strong local marketing presence and support new market entries

Who You Are

  • 2-5 years of marketing experience, ideally in regional, campaign, or growth roles
  • Familiar with executing across paid/owned/earned channels
  • Highly organized and detail-oriented; thrives in fast-paced environments
  • Deep understanding of local culture, media consumption, and influencer landscape
  • Effective communicator with experience working cross-functionally or with remote/global teams
  • Data-aware and performance-minded; comfortable tracking campaign metrics and reporting results
  • A team player who's proactive, curious, and eager to learn

Bonus Points For

  • Experience in consumer tech, travel, or telecom industries
  • Familiarity with influencer and affiliate platforms or campaign management tools
  • Prior work in regional or matrixed teams
  • Fluency in a regional language beyond English

KPIs You'll Be Measured On

  • Timely and effective execution of campaigns and local initiatives
  • Support for regional acquisition and engagement goals
  • Quality and performance of creator and affiliate collaborations
  • Local content accuracy, cultural fit, and campaign resonance
  • Responsiveness, communication, and support to the Regional Marketing Lead and global stakeholders

Why Join Us

Nomad eSIM, backed by LotusFlare, is reimagining mobile connectivity for the modern, global consumer. Whether you're a digital nomad, a business traveler, or a family on the move, Nomad provides affordable, seamless eSIM access in 200+ destinations worldwide.

As a part of LotusFlare's global ecosystem, you'll join a company that supports top-tier telecom operators like Deutsche Telekom, Globe Telecom, T-Mobile, and Singtel. LotusFlare's cloud-native Digital Network Operator (DNO) platform empowers digital-first experiences, drives customer engagement, and unlocks growth at scale.

With headquarters in Silicon Valley and offices across Europe, and Asia, we're building a global-first, high-performance team. This role is your chance to lead regional growth, influence global strategy, and help define how millions of people stay connected around the world.


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