Regional Marketing Director

Regional Marketing Director page is loaded Regional Marketing Directorremote type: Hybridlocations: Didsbury: Manchester, UKtime type: Full timeposted on: Posted Todayjob requisition id: Essity261491 Regional Marketing Director About the Role As Regional Marketing Director, you will lead the regional marketing agenda to accelerate brand performance, portfolio relevance, and sustainable growth. Acting as a strategic connector between global category teams, central functions, and local markets, you will translate ambition into execution.Ownership of the end-to-end regional market performance, ensuring that brand strategy, innovation pipelines, and product assortments are relevant, competitive, and commercially effective. This is a senior leadership role with high visibility, influence, and impact across the region. What You Will Do Regional Strategy & Brand Leadership: Shape and lead regional brand and category strategies that drive growth, penetration, and brand equity across markets. Strategy Translation & Execution: Convert global brand, product, and innovation strategies into clear regional priorities and actionable plans. Market Performance Ownership: Own regional performance across KPIs such as brand health, market share, pricing, and competitive position. Commercial Partnership: Collaborate closely with Sales and Commercial teams to define customer, channel, and activation strategies that influence purchase decisions. Innovation & Portfolio Management: Lead regional oversight of the innovation pipeline, portfolio priorities, and go-to-market readiness. Creative & Media Excellence: Guide regional adaptation of creative assets and partner with Media teams to optimize media investment and effectiveness. Leadership & Collaboration: Lead and develop a high-performing regional marketing team while driving best-practice sharing across markets. Who You Are Bachelor's Degree in a relevant field. Extensive senior-level marketing experience within FMCG, consumer health, or similar industries, with proven multi-market responsibility, strong knowledge and network in the UK market. Strong expertise in brand management, regional marketing strategy, innovation commercialization, and portfolio optimization. Proven experience managing multi market portfolios and navigating different market maturities with a solid track record in innovation commercialization, portfolio management, and assortment strategy. Background from working in international matrix organizations with the ability to network and coordinate. A collaborative and influential leader with a strategic mindset and commercial acumen. Proven ability to develop and implement strategic initiatives that deliver business results. Ability and willingness to travel. What We Can Offer You Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment. At Essity, you'll feel valued, empowered to grow, and challenged to achieve business results in a collaborative and open atmosphere. Innovate for Good Excel Together Be You with Us This role is based in Didsbury, Manchester, UK. Application End Date:05 May 2026 Job Requisition ID:Essity261491Essity is a leading global hygiene and health company. Our expertise began with the acquisition of the Swedish company Mölnlycke in 1975, through which our roots stretch back to 1849. Today, our sustainable innovations from globally trusted brands, designed for everybody and every body, care for the well-being of 1 billion people in 150 countries every day.Working at Essity is not just a career but a chance to make the world healthier, safer, and more hygienic. We innovate for good to break barriers and contribute to shaping a healthier future. At Essity, we have a people-first approach where every career is as unique as the individual. We empower employees to excel together and reach their full potential through a winning culture driven by a powerful purpose. Our performance-orientated environment motivates employees to think differently and embrace challenges so we can continue improving lives, every day through better hygiene and health. We provide a sustainable work-life based on flexibility for both employees and employers. We are committed to Diversity, Equity, and Inclusion in everything we do. It is the key to our success in creating an inclusive, collaborative, and caring company culture where you can be you with us. Our purpose of Breaking Barriers to Well-being, enables customers and consumers to lead fuller lives at all stages of life.Our leading global brands include TENA and Tork, and other strong brands such as Actimove, Cutimed, JOBST, Knix, Leukoplast, Libero, Libresse, Lotus, Modibodi, Nosotras, Saba, Tempo, TOM Organic and Zewa are sold in 150 countries. I In 2024, Essity had net sales of approximately SEK 146bn (EUR 13bn) and employed 36,000 people. We are headquartered in Stockholm, Sweden and Essity is listed on Nasdaq Stockholm. If you want to join a company where dedication to people is powered by innovation, welcome to Essity!