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Product Manager MDS UKI - Vascular Access Devices
Posted 7 days 4 hours ago by Becton Dickinson
The Product Manager is responsible for developing and executing portfolio and platform strategies for Advanced Access Devices and PIVC platforms, ensuring alignment with global and regional guidelines. This role oversees the product life cycle from commercialisation to discontinuation, including registration requests, with support from PLC operations at the cluster level. The manager also crafts and implements relevant value propositions and portfolio strategies based on market segments and channels, driving deep market and customer insights and consolidating competitive intelligence to enhance portfolio success.
Key Responsibilities- Develop and execute portfolio/platform strategies and tactics in line with global and regional guidance.
- Apply deep market and customer insights, consolidating insights on overall portfolio and competitors.
- Translate and develop relevant value proposition and overall portfolio strategy by segment/channel.
- Localise and develop portfolio-relevant content and materials, optimise sales support, including tender criteria value drivers and positioning to win.
- Provide training on products, applications, evidence and general product expertise.
- Provide pricing guidance to customer-facing teams in line with global and regional guidance.
- Drive campaign planning and execution based on segmentation and targeting aligned with overall solution offers and regional campaigns, working closely with the Cluster omnichannel specialist.
- Support planning process and opportunity management.
- Manage portfolio demand and forecasting guidance/performance management and tracking, including FSA KPI/milestones tracking for portfolio scope.
- Oversee PLCM from commercialization to discontinuation ownership, incl. registration requests.
- 3+ years in product and/or marketing management in MedTech or Life Sciences industry.
- Proficient in technical marketing foresight.
- Experience working in a large matrix organisation.
- Good analytical and strategic skills.
- Skilled communicator with fluent presentation skills.
- Committed to achieving goals and taking responsibility for tasks to achieve results.
- Ability to influence without authority, using relationships and networks within the BD matrix to influence strategies within the region, cluster, country level.
- Bachelor's degree in business or marketing is a distinct advantage. Clinical experience is a distinct advantage.
Salary range: £43,300.00 - £66,025.00 GBP Annual.
At BD, we offer a comprehensive Total Rewards program, including reward and recognition opportunities, competitive compensation and benefits programs.
Equal Employment OpportunityBecton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.
Becton Dickinson
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