Product BA

Senior Business Analyst (Product Team)

Location: London

Reports to: Executive Product Manager

Department: Product & Technology

Role Overview

Highly skilled and confident Senior Business Analyst to join our Product team. This role is pivotal in connecting business strategy, partner delivery, and customer-centric product design.

You will be the analytical heartbeat of our product delivery, ensuring that insights and requirements from across the business are translated into clear, actionable plans that drive measurable impact on customer growth and engagement.

Operating at the intersection of strategy and execution, you'll partner with product managers, technical leads, and vendor partners to deliver seamless, high-quality features

Key Responsibilities

Discovery & Analysis

• Lead structured requirements gathering from all business functions, challenging assumptions and uncovering hidden dependencies.
• Translate strategic objectives into concise, prioritised user stories and acceptance criteria.
• Maintain accurate and accessible high-level requirements documentation.

Stakeholder & Vendor Collaboration

• Serve as the single point of contact across partner vendors.
• Drive consistent understanding of requirements, timelines, and dependencies.
• Identify and resolve requirement gaps, risks, or conflicts before they impact delivery.

Validation & Continuous Improvement

• Evaluate proposed solutions to ensure alignment with business goals and exceptional user experience, working closely with Technology (who own the technological architecture and decision making on solutions).
• Support QA and UAT by validating delivered features against agreed requirements.
• Recommend data-driven improvements to product and delivery processes.

Product Delivery Support

• Partner closely with Product Managers to prioritise and refine the roadmap.
• Provide ongoing clarity and context to developers and QA teams throughout the sprint cycle.
• Support change management, release readiness, and post-launch evaluation.

Skills & Experience

Must-Have

• Extensive experience as a Business Analyst in digital media, streaming, or subscription-based environments.
• Proven ability to manage complex requirements across multiple internal and external delivery teams.
• Exceptional stakeholder engagement and influencing skills, including with senior executives and vendor partners.
• Strong analytical mindset with the ability to interpret complex technical concepts and translate them into business outcomes.
• Experience working in agile product delivery using tools such as Jira, Github and Confluence.
• Ability to work proactively and independently while maintaining alignment across a complex vendor ecosystem.

Desirable

• Background in data-driven product optimisation and experimentation.
• Experience facilitating cross-functional workshops and discovery sessions.
• Familiarity with API-driven architectures and data integration workflows.
• Passion for entertainment, digital products, and exceptional customer experiences.