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Media Manager - FTC

Posted 8 days 18 hours ago by Jobtailor

Permanent
Full Time
Media, Digital & Creative Jobs
London, United Kingdom
Job Description
Responsibilities
  • Own the development and implementation of the full-funnel media strategy across Total EU
  • Act as the media lead for key focus markets (France, Spain, Italy, Germany, the Netherlands and Ireland)
  • Lead, manage and develop 2 direct reports, setting clear objectives, coaching performance and fostering a collaborative, high-engagement team culture.
  • Understand the EU media landscape, identifying the best channel mix to reach target customers both online and offline, delivering on brand funnel, retail sales KPIs and maximum ROI.
  • Bring thought leadership and an entrepreneurial spirit, testing innovative formats and shaping the future of Charlotte Tilbury's EU media plans.
  • Review media performance during and post-campaigns, using insights to inform optimisation.
  • Collaborate with the digital team to deliver an integrated, omni-channel media approach, with a focus on DTC.
  • Partner with PR to integrate paid and earned media and develop micro and macro media partnerships.
  • Manage accurate EU media budget forecasting in line with regional sales targets.
  • Build relationships with category marketing, digital, PR, creative and external media agency.
Requirements
  • Extensive experience owning online and offline media buying (in-house or agency), ideally within beauty, fashion, luxury or retail.
  • Strong leader, with experience leading and developing high performing teams with a focus on coaching.
  • Strong knowledge of offline media channels (TV, VOD, OOH) and paid digital.
  • Exceptional understanding of the EU media landscape across multiple markets.
  • Experience devising and implementing strategic plans with creative flair.
  • Highly analytical, results-driven, commercially minded with a consumer-centric mindset and ability to adapt to changing customer behaviours.
  • Strong collaborator able to pivot with ease and bring a positive attitude!
  • Excellent communicator, comfortable presenting and able to influence effectively.
  • Ability to work well under pressure, ruthlessly prioritise and work in an agile environment with ease.
  • Exceptional organisational and prioritising skills, with great attention to detail and results-driven.
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