Marketing Executive (Social Media)

Marketing Executive (Social Media) The Opportunity

We're seeking a dynamic Social Media Executive to work within our structured Marketing department. You will grow and manage our presence across key platforms. This role is central to shaping our social media strategy and driving campaign success through compelling content that boosts brand awareness and engages both B2B and B2C audiences within our global community.

Job Responsibilities

• Manage and grow our existing social media accounts on YouTube and TikTok, while supporting the setup and configuration of new channels in emerging markets.
• Develop and implement creative strategies and content themes tailored to our audiences, aligned with broader marketing campaigns.
• Collaborate with the content team on video strategy and production, including on camera participation to represent our brand.
• Coordinate with design to generate visual assets such as imagery, straplines, and thumbnails that align with campaign concepts, and share insights from A/B testing.
• Track and report on KPIs for organic social and YouTube activity, providing insights on audience engagement.

Requires of You

• Strong skills in social media marketing, content strategy development, and KPI reporting.
• 1 2 years' experience in social media marketing. The role requires an individual who can confidently lead our social media strategy and grow our online presence.
• A strong understanding of best practices and a proven track record of managing and growing brand accounts across platforms such as YouTube, TikTok, Instagram, and Facebook.
• Previous work experience working with an e commerce platform.
• Any genuine affinity for the agricultural industry and its community would help to make this role even more interesting to you than it is at grass roots!

Company Benefits

• 25 days paid annual leave + bank holidays
• Company Pension Plan (Salary Sacrifice) - Employer contributions of 6% (with min of 3% employee contributions)
• Life assurance cover 2 x basic salary (rising to 3 x basic salary for company pension scheme members)
• Employee Assistance Programme
• 24/7 Virtual GP
• Bupa Critical Illness Plan (80% subsidised by the Company)
• Company profit share scheme (only for non bonus related contracts), following 2 years service

Working Hours

9 5.15 Monday to Friday - Hybrid working available, currently 2 days in the office, 3 from home if required.