Marketing Content & Bid Writing Lead

Based in Hemel Hempstead (with occasional travel to depots and project sites across England & Scotland)

Full-time Office-based

Competitive Salary (DOE)

At Lynch, we've been supporting the UK construction industry with reliable plant hire and full-service delivery for over 40 years. Known for our personal service, technical expertise and sustainable solutions, we take pride in doing things differently.

People are at the heart of what we do. We're looking for a Marketing Content & Bid Writing Lead to join our Sales & Marketing team and play a critical role in positioning Lynch as a trusted, expert, full-service delivery partner across major infrastructure projects.

This is a senior, hands-on role with real ownership. You'll lead Lynch's customer-facing long-form content and the end-to-end bid and tender writing process, ensuring everything we submit is compelling, compliant, consistent and fully aligned with the Lynch brand.

What you'll do:

• Own and lead Lynch's long-form written content across marketing, bids and customer communications
• Lead the full bid and tender lifecycle, including PQQs, ITTs, RFQs and framework submissions
• Research, plan, write and edit high-quality, persuasive and fully compliant bid responses
• Analyse customer requirements, evaluation criteria and scoring models to maximise bid performance
• Develop clear, customer-focused method statements covering mobilisation, logistics, service delivery, maintenance, health & safety and operational approach
• Translate complex technical and on-site delivery information into clear, persuasive content
• Create impactful case studies, thought leadership, reports, newsletters and capability materials
• Write engaging copy for the website, presentations, brochures and sales collateral
• Lead and manage content calendars for social media and Director profiles, aligned to business priorities
• Work closely with the wider marketing team to align written content with visual, video and campaign activity
• Coordinate inputs from Sales, Operations, Depot Teams, HSEQ, Key Accounts and Senior Leadership
• Manage bid timelines and ensure all submissions are accurate, professional and delivered on time
• Support the sales team with presentation content and bid-related responses

Content & bid library ownership:

A key part of this role is improving consistency, efficiency and win rates. You'll:

• Own and continuously develop a centralised bid and content library
• Maintain version control across responses, method statements, case studies, CVs, policies and evidence
• Ensure content remains accurate, compliant and aligned with current fleet, services and accreditations
• Identify reusable content and best-practice responses to reduce bid preparation time
• Capture feedback from successful and unsuccessful bids to refine messaging and approach
• Develop templates and standard responses to support faster, higher-quality submissions

You'll also:

• Work closely with internal teams to gather accurate technical, operational and commercial information
• Facilitate collaborative input sessions and content reviews with subject-matter experts
• Act as the central coordination point for written content across multiple stakeholders
• Proofread and quality-check all marketing and bid content for clarity, accuracy and consistency
• Lead post-bid reviews to identify lessons learned and opportunities for improvement

What we're looking for:

We're looking for an experienced professional who brings energy, structure and attention to detail to this role.

• Proven experience in marketing, communications and bid writing
• Exceptional writing and editing skills with a strong focus on long-form content
• Strong project management skills and ability to manage multiple priorities and deadlines
• Confidence working with senior stakeholders and technical teams
• A collaborative, structured and detail-driven approach

Experience within plant hire, construction or infrastructure environments

What you'll get:

• A senior role with ownership, visibility and real impact
• A collaborative and inclusive team environment
• Ongoing learning and development opportunities
• £250 'Love to Learn' voucher each year to support your personal development
• One Volunteer Day per year to support a cause you care about
• Subsidised gym membership we'll cover 50% of your monthly cost (subject to criteria)
• Enhanced maternity and paternity leave
• Mental health and wellbeing support programmes
• Regular team socials and events

At Lynch, our people are our greatest asset. We invest in skills, careers and futures because exceptional people experiences lead to better performance ? for our customers, our communities and our planet.

We trust and respect our colleagues and are committed to building a safe, inclusive workplace where everyone is heard, valued and empowered to make a difference. Join a team that's proud to learn, grow and help our customers Build Britain's Infrastructure.

Ready to apply?

If you're ready to lead our content and bid strategy and help drive growth across major infrastructure projects, we'd love to hear from you.