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Marketing And Communication Specialist

Posted 5 hours 48 minutes ago by YES-EU Group AG

Permanent
Not Specified
Marketing & PR Jobs
Zürich, Zürich, Switzerland
Job Description

We are looking for a dynamic Marketing & Communication Specialist with a strong digital mindset and a passion for AI-driven solutions.

This is not just a traditional marketing role it s a chance to shape and execute our brand strategy across Europe. You will combine creativity, technology, and storytelling to ensure consistent brand identity, impactful communication, and engaging digital presence.

You will work closely with all companies in the Group, manage corporate websites and social media channels, and launch integrated marketing campaigns that directly support the Group s growth.

If you love branding, content creation, and using AI tools to make marketing smarter and more effective this role is for you.

Strategy & Branding

  • Develop and implement the Group s branding, marketing, and communication strategy in line with business objectives.
  • Ensure consistent use of Group brand guidelines across all entities, platforms, and materials.
  • Lead initiatives to strengthen corporate identity and positioning.

Marketing & Communication Execution

  • Plan, coordinate, and execute multi-channel marketing campaigns (digital, print, PR, events).
  • Draft, edit, and distribute communication materials (press releases, newsletters, reports, internal updates).
  • Manage Group-wide social media (strategy, content, publishing, monitoring, community engagement).
  • Support local entities with their marketing and communication initiatives.

Digital Presence & Website Management

  • Maintain and update the Group s websites, ensuring engaging, accurate, and dynamic content.
  • Manage SEO, analytics, and performance tracking of digital campaigns.
  • Use AI tools to optimize content creation, campaign performance, and customer engagement.

Collaboration & Stakeholder Management

  • Act as central contact for all marketing and communication topics across the Group.
  • Work with local teams to adapt strategies to regional needs.
  • Liaise with external agencies, media partners, and service providers as required.

QUALIFICATIONS / EXPERIENCE

  • Degree in Marketing, Communications, Business, or a related field.
  • 3 5 years of experience in marketing and communications, ideally in an international or multi-entity setting.
  • Proven track record in branding, campaigns, and digital content.
  • Strong knowledge of digital marketing, social media, SEO, analytics, and CMS.
  • Experience with AI-powered marketing tools (content, design, automation) is a strong advantage.
  • Excellent writing and storytelling skills in English (other languages are a plus).
  • Ability to handle multiple projects and deadlines in a fast-moving environment.

COMPETENCIES

  • Strategic thinker with hands-on execution skills.
  • Strong interpersonal and cross-cultural communication abilities.
  • Creative, proactive, and detail-oriented mindset.
  • Comfortable using AI to work smarter and faster.
  • High level of independence and ownership.
  • Team player with stakeholder management skills.
  • Entrepreneurial spirit eager to go the extra mile.
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