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Lifecycle Marketing Architect (Onboarding to Expansion)
Posted 1 hour 47 minutes ago by BENTLEY SYSTEMS, INC.
Permanent
Full Time
Marketing & PR Jobs
Dublin, Ireland
Job Description
BENTLEY SYSTEMS, INC. is seeking a Lifecycle Marketing Manager to own the strategy, execution, and measurement of customer lifecycle programs from onboarding to expansion.
You will define journeys, audience segmentation and build cross-channel campaigns across email, in-product, web and retargeting. You will work with Product Marketing, Product, Customer Success, Sales, Marketing Operations and Analytics to ensure scalable, data-driven programs that drive adoption, retention and revenue growth
BENTLEY SYSTEMS, INC.
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