Lead Strategic Data Analyst

About us

The Royal National Lifeboat Institution (RNLI) is the charity that saves lives at sea. Powered by the courage, selfless commitment and dedication of our people, and funded by the generosity of the public the RNLI is a volunteer-led organisation cherished throughout the UK and Ireland and depended upon by those who need us most. But in a changing world we must evolve and adapt to ensure that we continue to fulfil our vital lifesaving purpose and remain sustainable into the future. To do that our lifeboat crews, beach lifeguards and fundraisers need a talented and professional team behind them to help deliver our lifesaving service together, ensuring we save even more lives in 2040 and beyond.

Some of the benefits

• Salary: £49,492 - £58,226 (dependent on experience)
• Flexible working
• 26 days' annual leave plus Bank Holidays
• Competitive pension scheme
• Life assurance
• Health and dental cash plan

About the role

Are you passionate about using data and insight to drive real-world impact? Join our fundraising data team as a Lead Strategic Data Analystand help shape the future of charitable giving.

As the Lead Strategic Data Analyst, you'll play a pivotal role transforming internal data, research, benchmarks and industry insight into actionable strategies that maximize fundraising performance. You'll work closely with senior leaders and campaign managers to provide evidence-based recommendations that influence decision-making and deliver measurable results.

Key responsibilities

• Data Analysis & Insight: Interpret complex data sets to identify trends, opportunities, and risks across fundraising channels.
• Strategic Planning: Support the development of long-term fundraising strategies through robust forecasting and scenario modelling.
• Performance Monitoring: Create dashboards and reports to track KPIs.
• Stakeholder Collaboration: Partner with fundraising teams to translate insights into practical actions that drive income growth.
• Innovation & Improvement: Recommend new approaches based on market analysis and supporter behaviour insights.

What you'll bring

• Strong analytical skills with experience in data modelling and interpretation.
• Ability to communicate complex findings in a clear, compelling way.
• A proactive mindset with a passion for problem-solving and continuous improvement.
• Experience in fundraising, marketing, or a similar data-driven environment

Why this role matters

Every insight you provide will help us raise more funds to support the RNLIs mission to Save Every One. Your work will directly influence how we engage supporters, allocate resources, and achieve our ambitious goals-making a tangible difference in saving lives.

Ready to make an impact? Apply today and help us shape a smarter, more effective future for fundraising.