JOB TITLE - Digital Media Executive

As a Digital Media Executive you'll support the Digital Media Manager in planning, launching and fine-tuning high-performing paid-media campaigns. Most of your time ( 55 %) will be on paid social, with the remaining ( 45 %) on paid search and programmatic display. Day-to-day you will:

• Build and optimise campaigns across Meta, TikTok, LinkedIn, Google Ads and DSPs, keeping a strict focus on conversion objectives and budget pacing.
• Monitor performance and surface insights-pull platform data, spot trends, and recommend quick tactical tweaks (audiences, creatives, bids, budgets) that lift results.
• Prepare clear, client-ready reports, translating numbers into plain-English stories and next-step recommendations.
• Experiment with emerging tactics such as value-based bidding, broad-match search + smart creatives, and automated programmatic buying, sharing learnings with the wider team.
• Contribute to team processes-help document workflows, test new tools, and suggest ways to work smarter alongside the Digital Media Manager and Digital Director.

You'll be trusted to own your channel tasks end-to-end while having senior guidance on tap, making this the perfect step for someone eager to deepen their performance-media craft and grow into a future manager role.

Job responsibilities

• Plan and execute paid search, paid social, and programmatic display campaigns, consistently delivering valuable client results.
• Architect campaigns aligned with best practices and client objectives.
• Collaborate with Meta, TikTok, Google and DSP representatives to execute best-in-class campaigns.
• Track campaign performance, recommend optimisations, and implement them.
• Generate insight reports for clients, offering strategic feedback and insights from campaign activities and innovations.
• Introduce new digital buying techniques, including modern search practices and measurement-focused bid strategies.
• Continuously optimise media plans to ensure spending and performance align with clients' monthly schedules and objectives.
• Attend virtual and in-person meetings, working closely with clients.
• Define and implement digital maturity roadmaps for clients across short and long-term timelines.
• Identify and communicate new media opportunities effectively to internal and external stakeholders.
• Assist the Digital Manager in department-level decisions, implementing processes, and adopting new technologies for enhanced efficiency and performance.

Person specification

• A degree in Marketing, Advertising, Business, or a related field is desirable, though not essential.
• Professional certifications in digital marketing, such as Google Ads and Facebook Blueprint, are highly desirable.
• Experience of hands-on, in-depth experience in paid search.
• Proven experience in planning and executing paid social and/or programmatic display campaigns.
• Proficient in managing budgets and forecasting performance across channels.
• Demonstrated ability to oversee all aspects of a paid media campaign, including keyword research/audience creation, copywriting, bidding, concept planning, search term analysis, and landing page optimisation.
• Confident in utilising analytics tools such as Google Analytics, Facebook Analytics, with a strong understanding of tracking and conversion optimisation
• Experience in client-facing roles and managing relationships with key stakeholders.
• Highly proficient in Microsoft Office Suite, specifically Word, Excel, Outlook, and Teams.
• Up-to-date knowledge of the latest developments within paid search and digital marketing.
• Exceptional interpersonal skills, coupled with outstanding verbal and written communication capabilities.
• A high degree of numeracy and literacy.
• Strong understanding of tracking, measurement, and data visualisation solutions.
• Strong aptitude for writing, grammar, and proofreading.
• Expertise in effectively prioritising and managing time for both personal and team tasks across multiple clients in a fast-paced environment.
• Excellent planning and organisational abilities.
• Meticulous attention to detail.
• Exceptional presentation skills.
• An understanding of GDPR and relevant legislation.
• Ambitious and driven individual with a curious approach to problem-solving.
• Ability to thrive under pressure to meet client needs.
• Adaptable and capable of working efficiently to tight deadlines.
• Strong team player with collaborative instincts.
• Commitment to working efficiently and with precision.
• Equally adept at collaborative teamwork and self-motivated independent work.

Focus is an Equal Opportunities employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

We donot discriminate on the basis of race, colour, nationality, ethnic or national origins, sex, gender reassignment, sexual orientation, marital or civil partnership status, pregnancy or maternity, disability, religion or belief, age, or any other ground on which it is or becomes unlawful to discriminate under the laws of England, Wales and Scotland. All employment is decided on the basis of qualifications, merit, and business needs.

Before you apply

At the Focus Agency Group, we're committed to being the best.

Our team is made up of highly skilled professionals who possess not only a deep understanding of our clients' requirements, but also an innate grasp of the ever-evolving digital landscape.

We value creative minds and believe in providing our team members with stimulating projects and the opportunity to work alongside leading figures in the digital industry. As part of our commitment to professional development, we offer tailored training to empower our team to stay ahead of the curve.

When you join the Focus Agency Group, you'll be embarking on an exciting journey where your expertise will be nurtured, your ideas will be valued, and your career will thrive.

• Please ensure you submit an up-to-date CV.
• If the position you're applying for requires a portfolio, we kindly ask you submit or share a link to showcase your work.
• You must have the right to work in the UK.
• You must be within commutable distance of your designated office.

Frequently asked questions What do I need to provide as part of my application?

Alongside an up-to-date CV and portfolio, we highly recommend you provide a cover letter, telling us more about yourself and highlighting why you are interested in the role you are applying for at the Focus Agency Group.

What happens once I submit my details and CV as part of the application process? Will I receive feedback back from anyone regarding my application? I have an interview! How can I best prepare, and will my interview be virtual or in person? What do I need to do if I require reasonable adjustments as part of my application or interview process? I have had my interview, when will I hear back? If I receive an offer, what should I expect? Do you offer remote or hybrid working? What should I expect during the onboarding process? Do you offer work experience, apprenticeships or graduate opportunities? Do you provide sponsorship? Apply here

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