Influencer Manager

ABOUT VAYNERX

VaynerX () is the most contemporary family of companies, working together to build and grow brands. Subsidiaries include VaynerMedia, Eva Nosidam Productions, The Sasha Group, Gallery Media Group, Tingley Lane Trading, VaynerSpeakers, and VaynerCommerce.

ABOUT VAYNERMEDIA

VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009 by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide, including Amsterdam, Bangkok, Chicago, New Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney. VaynerMedia is part of the VaynerX family of companies. Culture is our key and Empathy is how we build it. VaynerMedia APAC is strong with a world class combination of diverse backgrounds collaborating to put forward innovative, creative and strategic solutions to the one advantage that stands the test of time - PEOPLE.

The Pitch

We are creators, influencers, creative industry rogues, and SuperBowl stars. We are not just on the internet; we are creating the stuff the internet wants to see. We're insane for what we do and the people we do it with. We move so fast and make so much good shit that we can't even keep up with ourselves. So, we need more folks just like us, the unconventional, less obvious, unseasoned (or over seasoned) social pros. But above all - passionate makers and culture shakers.

Role Overview

This exciting opportunity based in Sydney will allow you to collaborate with the APAC team as well as learn from experts globally. You will manage and drive our influencer expertise and work with someone familiar with the APAC landscape.

Responsibilities

• Research, source and find the best influencers for upcoming projects, matching the talent with the brief in an interesting and suitable manner.
• Manage the relationship with the KOLs used on projects, overseeing the negotiation, managing the contracting process and liaising with the talent to ensure they deliver to the brief.
• Assist VaynerMedia in content principles and the shooting guides for influencers, KOLs, and Celebs in Australia.
• Work with us on creating the content principles for all KOL assets for a certain campaign, defining the brand's role and engagement with that content, and developing KOL briefing guides for video and photo production; help create a virtual lab for KOL product presentation- all the above for APAC with possible global reapplication.
• Work on specific shooting guides per platform to ensure assets are as engaging and authentic as possible, always building on brand equity.

Requirements

• Do you know social media inside & out?
• Are you experienced in writing clear briefs, and communicating with influencers from micro to celeb?
• Deep familiarity with the influencer landscape, including recommending/booking talent.
• Ability to strategically recommend breakthrough programs leveraging influencers.
• Ability to think globally/regionally, in addition to the local market.
• Experience with large brand and large scale activations.
• Being familiar with rights and contracting is a big plus.
• Do you have any relationships with influencers/talent?
• It would be amazing if you yourself are a KOL/talent.

Qualifications

Fluency in Social Media Language. At least three-plus years of experience in the influencer space in Australia. Proven ability to manage and negotiate contracts and maintain relationships with influencers.

What you should know about VaynerMedia

Think "lab" and not "agency". We get excited about solving business problems, not creating advertising for the sake of making advertising. Our entrepreneurship DNA runs deep. We're willing to break rules, try new things, and test hypotheses if it means better understanding our craft. It's fun! Our environment (and pace) feels much more like a start up than most agencies you might be used to.