Head of Marketing and Communication

Head of Marketing & Communications

Location: Dublin 1, Ireland (Hybrid)

Salary: €70,000 per annum

Contract: Full-time, Permanent

Our client is a leading arts organisation that is seeking a dynamic and strategic Head of Marketing & Communications to lead its audience engagement, brand, and communications efforts. This is a senior leadership role that reports directly into the Artistic Director and manages a team of 2 people, and has hybrid working arrangements.

Key Responsibilities

Strategic & Commercial Leadership

• Develop and implement integrated strategies across marketing, sales, and communications.
• Guide and support the development of a high-performing marketing team.
• Drive box office and revenue growth through creative, results-driven campaigns.
• Contribute to organisational strategic planning and long-term vision development.

Brand Development

• Lead a major rebranding project and uphold brand consistency and quality across all platforms.
• Serve as the internal and external brand guardian, ensuring excellence in execution.

Marketing & Communications

• Design and oversee multi-channel campaigns for productions, events, and initiatives.
• Manage media relations and ensure strong public and press visibility.
• Lead the development of a robust digital strategy to position the organisation as a digital innovator.
• Collaborate with designers, writers, and media professionals to produce high-impact collateral.

Audience Development

• Analyse audience data and insights to inform strategy and engagement tactics.
• Design initiatives that connect with new and under-represented communities.
• Support public programming that enhances audience connection and cultural impact.

Sales & Ticketing

• Set and achieve ticket sales targets in collaboration with senior leadership.
• Use CRM and data analytics to inform pricing, segmentation, and audience behaviour.
• Oversee the development of digital platforms, including the website and customer journey.
• Manage relationships with ticketing and system providers.

Requirements

• Minimum 5 years' experience in a senior marketing leadership role, ideally within the arts or cultural sectors.
• Demonstrated success in brand building, campaign leadership, and audience growth.
• Proven team leadership and staff development skills.
• Strong commercial experience in sales, pricing strategy, and income generation.
• Familiarity with CRM platforms and data-driven marketing tools.
• Experience in media relations, with existing relationships in the Irish media landscape.
• Excellent verbal, written, and visual communication abilities.
• Deep understanding of audience development and inclusive engagement.
• Comfortable presenting to senior stakeholders and Board-level audiences.
• Awareness of emerging trends in digital and content marketing.

Get in Touch!

For further information please contact Fiona Ralph on or call