Global CRM Lead - Personalised Journeys & Data Campaigns

Newcastle United is seeking a CRM Manager to lead the Club's global CRM strategy, driving fan acquisition, engagement and commercial performance. You will own end-to-end CRM campaigns in our omnichannel team, from planning and audience creation to execution and analysis, and develop automated journeys to personalise fan experiences.

You will work with ESPs and CDPs, with Bloomreach preferred, and ensure activity aligns with business priorities while maintaining high data governance standards.