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Global Brand Strategy Lead, FMCG & Culture

Posted 8 hours 15 minutes ago by twentysix

Permanent
Full Time
Other
London, United Kingdom
Job Description

VML in London is seeking a senior strategic lead to steer global and UK brand direction for iconic consumer brands, and shape growth trajectories across multiple markets. You will translate insights into briefs that energize creative teams and confidently own the client room during strategy discussions, presenting compelling narratives that connect data, culture and business aims.

Collaborating across client, creative and planning teams, you will balance global frameworks with local resonance to

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