General Sales Manager - West Midlands - £Highly Competitive Basic + Attractive Commission Structure

Salary: £Highly Competitive Basic + Attractive Commission Structure

Are you a dynamic sales leader ready to make your mark in a business that's redefining what's possible in print and packaging?

Our client is atrailblazer in high-end print and packaging, celebrated forpushing boundaries, setting industry standards, and turning creative vision into reality. With a heritage built on craftsmanship, innovation, and cutting edge technology, they've become thego to partner for brands seeking packaging that commands attention and elevates perception.

As they continue to grow, they've identified the'food to go' sectoras a key opportunity for expansion-and that's where you come in.

AsGeneral Sales Manager, you'll spearhead the business's strategic move into this exciting and fast-growing market. You'll be responsible for shaping and executing the sales strategy, leading a small but talented team, and driving revenue growth through new and existing relationships in the food to go packaging space.

This is a hands on leadership role-perfect for someone who combines strategic acumen with a genuine passion for creating standout packaging solutions.

• Develop and execute a growth strategy focused on thefood to go packaging market.
• Build and nurture strong relationships with bothnew and existing clients, identifying opportunities to add value and deliver innovative solutions.
• Lead, coach, and inspire asales team to achieve and exceed targets.
• Collaborate with internal teams acrossdesign, production, and innovation to deliver high impact, commercially successful outcomes.
• Monitor market trends, competitor activity, and emerging technologies to ensure the business stays ahead of the curve.

You'll bring a blend ofstrategic sales leadership and deep sector knowledge, ideally with a proven track record selling packaging into thefood to goorFMCGmarket. You thrive on building relationships, spotting opportunities, and inspiring others to deliver excellence.

• Strong experience inprint or packaging sales, ideally withinfood to go or foodservice.
• A consultative approach with a keen eye fordesign, innovation, and premium quality.
• The ability tolead from the front, motivate teams, and drive business growth.
• Commercial awareness and confidence to operate at senior stakeholder level.

This is more than a sales leadership role-it's a chance toshape the next chapterof an award winning company's growth story. You'll be joining a business that valuescreativity, collaboration, and continuous improvement, where your ideas and expertise will have real impact.

If you're ready to combine your commercial flair with a passion for premium packaging, we'd love to hear from you.

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We prefer MS Word format (.doc or .docx)

Being the largest recruitment company in print, packaging and paper we receive new vacancies on a daily basis. The software we use to "skill match" can "read" a word document but not a PDF. You will be considered for many more positions if your CV is in word format.

The following section is OPTIONAL however if you have the time it would help tremendously in us matching you to over 300 positions (the average number we have at any one time).