GBN Shop Merchandise Manager

Purpose of the Role

The GBN Shop Merchandise Manager will take day-to-day ownership of the GB News online shop, building on its current performance and accelerating its growth as both a commercial revenue stream and Community engagement channel.

This is hands-on role suited to someone looking to take the next step in their e-commerce career, owning product development, supplier management, stock control and promotional execution within a fast-moving media environment.

The successful candidate will be responsible not only for running the shop operationally, but also driving measurable commercial performance - improving margins, increasing average order value, expanding product ranges and delivering revenue growth through smart merchandising and promotional activity.

This is an exciting opportunity for a commercially minded and proactive individual to take real ownership of a growing retail channel and shape its next phase of success.

Key Responsibilities

• Take ownership of the GBN Shop's day-to-day operations and commercial performance.
• Manage product listings, pricing strategy, stock levels and fulfilment.
• Develop new, on-brand merchandise concepts that resonate with the GB News audience.
• Monitor sales, margin and stock movement, identifying opportunities to increase revenue and profitability.
• Source and negotiate with suppliers to secure competitive pricing and strong margins.
• Manage supplier relationships and maintain an efficient production pipeline.
• Obtain and compare quotes for new product runs and promotional ranges, overseeing product quality control.
• Identify opportunities to expand product categories and increase average order value.
• Create limited-edition drops, exclusive offers and ranges aligned with key editorial moments, events and campaigns.
• Plan and execute promotional activity around key retail periods.
• Work with Marketing, Content, Editorial and other departments to integrate GBN Shop promotions across wider channels.

Qualifications & Experience

• 3+ years' experience in e-commerce, merchandise management, product buying or similar retail role.
• Experience sourcing suppliers and negotiating commercial terms.
• Understanding of margins, pricing strategy, stock control and inventory forecasting.
• Experience planning and executing retail promotions and seasonal campaigns.
• Highly organised with strong attention to detail.
• Commercially minded with a creative eye for product development and brand alignment.