Digital Product Manager - Data Activation & Personalisation

Premier Inn is seeking a Digital Product Manager to lead data activation and retention initiatives. You'll shape products and platforms that turn guest and hotel data into actionable capabilities, delivering personalised experiences across digital and in-hotel touchpoints.

Collaborating with Commercial, Technology and Data teams, you'll define a clear roadmap, establish success metrics, and drive data-led features such as AI-driven recommendations and audience targeting to boost guest loyalty