Digital Marketing Officer

Are you a creative, social and digitally minded communicator with a passion for charity and animal welfare?

We have an exciting opportunity for a Digital Marketing Officer to join our Income Generation & Communications team at Birmingham Dogs Home. This role plays a key part in helping us raise awareness, engage supporters and promote the vital work we do every day for dogs in need.

Birmingham Dogs Home has an established and growing online presence, and this role has been created to help us do more, engaging more people, telling more stories and increasing support for our fundraising, rehoming and welfare work.

About the role

Clear, engaging and compassionate communication is at the heart of what we do. As Digital Marketing Assistant, you ll support the planning, creation and delivery of digital content across our social media channels, website and email communications, helping explain what we do, why it matters and how people can get involved.

Working closely with the Events & Community Fundraising Manager, you ll help promote fundraising campaigns, events and appeals, support PR opportunities and ensure our communications reflect the real impact of our work.

This is a fast paced role within a busy animal welfare charity, where priorities can change quickly. It s ideal for someone who enjoys variety, likes a challenge and wants to develop their digital marketing skills while working alongside a talented and supportive team.

What you ll be doing

• Creating, scheduling and publishing engaging content across Facebook, Instagram, TikTok, LinkedIn and YouTube, including content for The Vet Clinic
• Supporting the creation of short form video content, particularly for TikTok and Reels
• Promoting fundraising activities, campaigns, appeals and events across digital channels
• Supporting the delivery of monthly supporter e newsletters and website updates
• Assisting with PR opportunities, case studies and positive news stories
• Monitoring performance and using insight to help improve engagement and future digital activity
• Working collaboratively with teams across the charity to gather content and share stories