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Digital Marketing Executive

Posted 2 hours 14 minutes ago by Hydraquip Ltd

Permanent
Full Time
Marketing & PR Jobs
Leicestershire, Leicester, United Kingdom, LE1 1
Job Description
Why join Hydraquip?
  • Competitive salary
  • 20 days holiday + bank holidays, increasing with service, with the option to purchase up to 5 additional days each year
  • Company pension, wellbeing support & access to a wide ranging employee benefits & rewards platform, including a paid volunteering day, Refer a Friend bonus and Cycle to Work scheme
  • Full training and ongoing development provided
Role and Responsibilities

In this role, you will take ownership of end to end digital marketing campaigns, from insight and planning through to execution, optimisation, and reporting. You'll build campaigns that support Hydraquip's growth objectives, working closely with sales and operational teams to ensure digital activity converts into meaningful leads and opportunities.

Key responsibilities include
  • Planning and delivering integrated digital marketing campaigns aligned to key business priorities, including lead generation, sector growth, product promotion, and events
  • Translating business objectives into clear campaign plans, including audience targeting, messaging, channel selection, and KPIs
  • Creating, optimising and coordinating digital content and campaign assets across websites, email, social media and paid platforms, ensuring consistency of message and brand
  • Managing and optimising SEO, paid media, and organic activity using performance data to improve ROI
  • Running multi channel B2B campaigns across platforms such as LinkedIn, Meta, Google Ads, email, and organic social
  • Using insight from analytics, CRM data, and sales feedback to continuously refine campaign strategy and improve conversion
  • Reporting on campaign performance, providing clear insights and recommendations to stakeholders
What we're looking for Essential experience
  • 3+ years' experience in a digital marketing role, with hands on involvement in content, social media, and digital campaigns
  • Strong analytical skills, with experience using tools such as Google Analytics and paid media platforms
  • Excellent written and visual communication skills, with the ability to create engaging, SEO friendly content
  • Practical experience using Adobe Creative Cloud, particularly Illustrator, Photoshop and InDesign, to produce and adapt digital marketing assets
Desirable experience
  • Experience managing paid advertising campaigns (Google Ads, LinkedIn, Meta), ideally in a B2B environment
  • Familiarity with CRM and email marketing tools such as Mailchimp, HubSpot, or Salesforce

If you're looking for a company that values good work and invests in its employees, apply now.

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