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Digital Marketing Executive

Posted 3 hours 10 minutes ago by Shepherd Neame Ltd

Permanent
Full Time
Marketing & PR Jobs
Somerset, Frome, United Kingdom, BA111
Job Description

Are you a creative thinker with a passion for digital storytelling and a love for pubs and pints? We're looking for a Digital Marketing Executive to help bring our brand to life across websites, email, and social media - and we want someone who's ready to roll up their sleeves and make an impact.

At Shepherd Neame, we're proud of our heritage. In this dynamic role, you will be at the heart of our growing marketing team, helping to shape and share our story across every digital touchpoint. From crafting content and managing campaigns to supporting our pubs with digital tools, you'll play a key role in delivering engaging, on-brand experiences that connect with customers and celebrate everything we stand for.

The role offers an exciting opportunity to thrive in a fast-paced, collaborative environment where creativity, organisation, and growth are at the heart of everything we do.

What's in it for you:

  • 25 days holiday (+ bank holidays)
  • A range of healthcare options are available after 6 months
  • Annual flu jab
  • Access to flexible pay and financial wellbeing resources, including being able to apply for a loan after 6 months with Stream
  • Generous company pension plan
  • Death in service of 3x your salary, if you join the company pension scheme
  • Enhanced maternity, paternity, adoption and sick pay
  • Mental health and wellbeing support for all, including our own Mental Health First Aiders
  • 25% discount on food and drink at Shepherd Neame Managed Houses
  • 25% discount on overnight Managed House Hotel bookings
  • Up to 40% discount on own-brand beer and cider purchased from the Visitor Centre Shop at Faversham
  • Instant access to discounts with high street retailers, supermarkets and more!
  • Birthday Club exclusive offers and discounts
  • The drinks are on us during monthly get-togethers for team members in our Visitor Centre, along with our Summer and Christmas parties
  • The opportunity to develop & move within the Support Office, Brewery & our pubs
  • Join our reward and recognition platform, Sheps Hut
  • Benefit from the support offered by the Licensed Trade Charity to those working in the brewing industry
  • Receive one additional day of paid leave per year to volunteer for a charity of your choice
  • Working Hours: Full-time, 37.5 hours per week. 08 00, Monday to Friday with 1 hour lunch (unpaid)

Duties and Responsibilities:

Reporting to the Digital Marketing Manager, you will:

  • Coordinate with internal teams to gather and implement content updates across Shepherd Neame websites and pub websites, accurately and consistently

  • Manage our digital asset library, ensuring efficient archiving of new photography and videography, and conducting regular audits of legacy assets
  • Co-ordinate content on our social channels, including managing content calendar; creating and scheduling posts; overseeing community engagement; and running targeted digital advertising campaigns
  • Monitor and report on digital performance, working with internal teams and external agencies to track key metrics such as web traffic, email open rates, social media engagement, and overall online performance
  • Provide digital marketing support and training to pub teams, helping them adopt tools and platforms effectively

The Ideal Candidate:

  • Qualification in Web Development, IT, Digital Media, Marketing or equivalent

  • Proficient with:

    Social platforms including Instagram, TikTok, Facebook, X (Twitter), LinkedIn;

    Scheduling tools such as Hootsuite, Later;

    Design tools such as Canva, Adobe Photoshop/Illustrator; Analytics tools such as Google Analytics; CMS such as WordPress; Email platforms such as Mailchimp, Airship
  • Proven experience in creating and scheduling content across social media platforms, managing paid advertising campaigns, and fostering active community engagement
  • Strong time management and organisational skills, with the ability to juggle multiple projects and meet tight deadlines
  • Highly resilient and adaptable, maintaining focus and a positive attitude in a fast-paced, dynamic environment
  • Naturally approachable and personable, with a talent for building strong relationships across teams and with stakeholders
  • Able to work independently as well as part of a team
  • Resilient, adaptable, and eager to learn and grow within the role
  • A proactive self-starter with a curious, creative mindset and a drive for continuous innovation
  • Enthusiastic and passionate for pubs and beer with a keen interest in emerging trends and industry best practices
  • Full clean UK driving licence

Shepherd Neame may be Britain's oldest brewer but our approach is anything but old-fashioned. We are an authentic, independent business, yet flexible and agile, and that has enabled us to survive and thrive based on the following Sheps Skills:

  • Working Together
  • Pride and Passion
  • Authenticity
  • Sheps Spirit

Who are we? Britain's oldest brewer, Shepherd Neame, has been based in the market town of Faversham, Kent for over 300 years. An independent family business, we boast an award-winning visitor centre and more than 300 pubs and hotels throughout London and the South East, from the historic heart of the City to the Kent coastline. We employ around 1,500 team members across our pub estate and more than 270 at our Brewery and Support Office.

Diversity, equality, and inclusion matter to Shepherd Neame. If you think you would be suited this role we would welcome your

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