Digital & Communications Specialist - UK & Ireland

Nordberg Medical, founded in 2017, is an ambitious Swedish biotech company. Internationally present in Europe and APAC, we are rapidly expanding globally as a pioneer in state-of-the-art medical biomaterial science.

As our Digital & Communications Specialist, you will be responsible for adapting and executing the digital marketing and communication strategy according to the needs of the UK&I market. Reporting into our Marketing Manager UK, Sandy Ortanca , the successful candidate will be a strong communicator, highly-organised and efficient, with a developed understanding of building brand community through digital channels, including social media, content, email marketing, website and PR.

Key Responsibilities

Your responsibilities will include, but not be limited to:

Social Media Management & Content Creation:

• Day to day management of Instagram channels, including content creation and curation, copywriting and community engagement.
• Responsible for delivering clear content strategy to support key brand activities.
• Collating and organising UGC to be utilised across various brand channels.
• Monitor emerging trends from Instagram and TikTok, highlighting opportunities to the wider team to ensure the brand is at the forefront of the social landscape.

Email Marketing:

• Responsible for creating and executing regular email send-outs to customer database regarding key updates and events.
• Ownership of email calendar to ensure communications are sent out in a timely manner to support brand activities.

Website:

• Oversee the company's local website, ensuring content is localised and updated as required.
• Implement usability and content improvements to enhance user experience and engagement.

Public Relations (PR):

• Amplify press coverage via digital channels to ensure maximum visibility and impact.
• Support PR agency in digital PR opportunities, such as influencer or brand ambassador activities.

Stakeholder Communication:

• Coordinate with global and local teams to ensure consistent communication aligned with brand identity.
• Collaborate with agencies and other external stakeholders where required, developing strong working relationships and insight-led initiatives.
• Develop and maintain effective internal communication channels to ensure the local team is informed and engaged.

Reporting and Analysis:

• Monitor the performance of activities across all channels against sales data to understand which activities have the greatest impact on commercial targets.
• Provide a monthly report to the business, detailing performance across digital channels with a critical eye to continuously optimise and improve outcomes.
• Identify new digital opportunities that will have a meaningful impact on our audience and contribute to building an engaged community.

Required Qualifications

• Experience in social media management - with a deep understanding of social media platforms (e.g. Instagram and TikTok), content creation and building a community.
• Experience in reporting and analysis - monitoring activities, creating reports and identifying new opportunities.
• Excellent written and oral communication skills in English.

What would make you stand out?

• Experience working in the medical aesthetics industry is highly desirable.
• A relevant university degree is desirable.

Personality

• Passionate brand ambassador - you are excited about the brand and working with innovative product categories.
• Collaborative team player - thriving in a collaborative environment and willing to support the wider team.
• Creative and detail-oriented - able to develop wider creative concepts with a keen eye for detail.

Other information

This is a hybrid position that requires a willingness and ability to work from our office in London 2-3 days a week. Occasional business travel is required, with an estimated frequency of a few trips per year.

We are unfortunately unable to offer visa sponsorship for this position. Therefore, candidates must have the right to work in the UK at the time of application.

Additionally, we are unable to accept applications submitted via email. Please apply through the designated application platform.

Why should you join our team?

Join us to embark on a journey committed to delivering innovation and improving lives! We recently launched in the UK, with a team set to expand in the coming months. In this post you can read more about our UK team, and our plans for the market.