DCO Technical Manager - 6 Month Fixed-Term Contract

Overview

DCO Technical Manager (6 Month Fixed-Term Contract) - Location: London Hybrid working with occasional travel to Birmingham

We're looking for a DCO Technical Manager to join our team on a 6-month contract. In this role, you'll be instrumental in ensuring the smooth and effective implementation and management of Dynamic Creative Optimisation (DCO) campaigns for a key client. You will be the go-to expert for all things DCO, working closely with our creative, strategy, and media teams to deliver personalised and impactful advertising experiences through the Clinch platform.

Where you fit in

As our DCO Technical Manager, you'll be the technical linchpin for DCO projects. You'll be responsible for the setup, implementation, and optimisation of DCO campaigns, ensuring they are technically sound and deliver against client objectives. Your expertise will bridge the gap between creative vision and technical execution, driving innovation and effectiveness in our advertising.

Responsibilities

• Leading the technical setup and implementation of DCO campaigns across various platforms
• Collaborating with creative and strategy teams to translate campaign concepts into technically feasible DCO strategies
• Managing and troubleshooting DCO platform integrations and data feeds
• Ensuring data accuracy and compliance with privacy regulations in DCO campaign execution
• Optimising DCO campaigns based on performance data and insights
• Staying up-to-date with the latest DCO technologies and best practices, including AI and innovative technologies
• Providing technical guidance and support to internal teams on DCO-related matters
• Support client-facing deliverables by contributing to monthly reports, post-campaign analyses (PCAs) and QBRs, translating complex DCO data into clear insights and actionable recommendations

Qualifications

Must-have:

• Proven experience in the technical implementation and management of DCO campaigns.
• Strong understanding of DCO platforms (e.g., Google Ad Manager, Innovid/Flashtalking, Clinch).
• Proficiency in data management and manipulation for DCO purposes.
• Excellent troubleshooting and problem-solving skills.
• Solid understanding of digital advertising ecosystems and technologies.
• Proven ability to work with multiple data sources (CRM, 1P, 3P) and translate them into usable DCO segments.
• Strong stakeholder management skills to bridge client, tech, creative, and media partners.

Nice to have:

• Experience with scripting languages (e.g., JavaScript) for DCO customisation.
• Familiarity with data visualisation tools (e.g., Tableau, Google Data Studio).
• Knowledge of ad verification and brand safety technologies.
• Exposure to AI-driven creative generation or optimisation tools to support next-gen campaign innovation.

Benefits

In addition to a competitive salary, we are committed to creating a brilliant environment for all our people. This includes benefits such as 28 days holiday, plus the opportunity to take additional fully paid leave, enhanced pension contributions, life assurance and much more. A culture of learning and development is also central to our ethos, so you'll have access to industry leading training and development programmes, plus you'll get to work closely with the world's biggest media partners to access exclusive features and products. Most importantly, you'll be part of a fun and collaborative team and you'll work in an environment where you are supported and developed.

Our commitment to equal opportunities

For us, diversity is a business imperative - one that must be embedded into every aspect of how we operate to drive success. Simply put, we believe an encouraging and inclusive environment makes sound business sense.

As a globally integrated community that influences and shapes culture, it's vital that the talent mix in our agencies encompasses all dimensions of diversity, and that we demand the same of the people we work with.

Conscious inclusion encompasses social, cultural and cognitive differences and cultivates an ethos of belonging, connection and shared purpose. It is the integration of this philosophy that allows us to create meaningful experiences for our employees, drive better business practices with our vendors and clients, and ultimately lead with purpose.

McCann is a disability confident committed employer and will guarantee an interview to any disabled candidate who meets the minimum criteria for this role, so please do let us know when you apply if you are eligible, along with any adjustments you may need the recruitment process to enable you to perform at your best.

McCann helps brands build the most meaningful brand platforms that drive exponential growth and leave a lasting impact on culture. Founded 100+ years ago with their own platform, "Truth Well Told", McCann is the world's leading advertising agency network, creating some of the most creatively and commercially impactful advertising globally. McCann is the founding unit of McCann Worldgroup marketing services company, part of the Interpublic Group (NYSE: IPG).