Customer Marketing Executive

About The Role

Foxtons, London's leading estate agency, is looking for a creative and driven Customer Marketing Executive to join our dynamic 13 strong marketing team.

In this role, you'll help drive interest and engagement across our extensive property portfolio, with a focus on New Homes and Build to Rent developments. You'll also collaborate on automated lifecycle, lead generation, and promotional campaigns to drive customer conversion.

Using our cutting edge Customer Engagement Platform, you'll create impactful campaigns across email, SMS, and in browser channels to deliver measurable results.

Core Responsibilities

• Create Engaging Digital Assets: Develop compelling marketing content across email, SMS, and in browser to drive customer engagement.
• Audience Segmentation: Build and manage targeted customer segments to ensure communications reach the most relevant audiences.
• Cross Team Collaboration: Work closely with Foxtons' specialist teams to understand their objectives and deliver tailored marketing solutions.
• A/B Testing & Optimization: Lead and implement a robust testing program, including email features, targeting strategies, and personalization techniques.
• Best Practice Adoption: Utilise our Customer Engagement Platform to apply industry best practices in creative design, templates, tracking, testing, and reporting.
• Performance Analysis: Conduct post campaign evaluations, generate insights, and present results to internal stakeholders to inform future strategies.

About You Desired Skills and Attributes

• Experience in a CRM, digital marketing, or marketing automation role.
• Strong understanding of digital marketing channels and tactics.
• Hands on experience with a marketing automation platform or email service provider (preferably Braze).
• HTML/CSS and email design best practice.
• Proactive 'go getter' attitude.
• Creative thinker with a commercial mind set, and high attention to detail.

We Offer

• Vibrant company culture, including paid for social events.
• Diversity and inclusion networks.
• One paid work day a year to volunteer for a charity of your choice.
• Wellbeing package including enhanced sick pay and subsidised gym membership.
• Enhanced parental policies, including generous shared parental leave.

About The Company

As the UK's number 1 lettings agency, our customers choose us because we get it done. And we know it's our people that make us so successful. We have discovered a winning formula for creating driven and ambitious professionals. This includes the best training at every stage, market leading technology and the opportunity to work alongside some of the industry's most influential professionals.

Is it important for you to know our Corporate Social Responsibility before you apply? Great, it's important to us too. Whether we're providing LGBTQ+ safe spaces, stocking our offices from charitable water suppliers or engaging in fabulous local events, our 50+ offices across London play a key part in our communities. We also offer annual paid time off for employees to volunteer at a charity of their choice. Many choose to support our partner, Single Homeless Project. This is London's largest homelessness charity, making a difference in 10,000 Londoners' lives across all 32 boroughs.