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CRM Lead: Personalisation & Customer Growth

Posted 19 minutes 13 seconds ago by McDonald's Corporation

Permanent
Full Time
Other
London, United Kingdom
Job Description

McDonalds UK & Ireland is seeking a Senior Brand Manager - CRM to lead the CRM programme and drive personalised customer experiences across email, push and in-app channels. You will shape the calendar, manage campaigns from concept to delivery and partner with cross-functional teams to maximise lifetime value.

The role requires strong strategic thinking, commercial acumen and experience leading data-driven campaigns.

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