Communications and Marketing Manager

About us

Carers UK s vision is to create a society that recognises, values and supports carers. As the leading national charity for unpaid carers, we exist to make life better for carers, however caring affects them. Our support, advice, information and campaigning work are now needed more than ever, as unpaid carers are providing more and more care, adversely impacting on their own health and wellbeing.

About the role

The Communications Manager is essential in driving delivery of our ambitious programme of work, with the communications team centrally located to work in partnership with our colleagues across all directorates and nations. Working closely with the Head of Communications and Marketing, key activities include supporting the updating of our content management system across three websites; rolling out a new marketing function within our CRM; and working with colleagues to ensure all digital marketing activity is integrated, value for money, agile by design and delivers against our strategic priorities. The role line-manages four direct reports.

We are looking for someone to bring demonstrable experience and dynamism to the team, and who will make evident to colleagues the value of coordinated communication strategies and plans in achieving our organisational objectives. You will understand the opportunities created in testing new channels and approaches to reach audiences; be creative with communications plans and deliverables; and see the importance of tracking content performance against agreed KPIs.

Diversity and inclusion

Carers UK is committed to becoming a diverse and truly inclusive organisation. We strive to create a workplace where our colleagues and volunteers can truly be themselves and feel like they belong and constantly seek to ensure all voices are heard.

To embrace this culture of diversity, our employee and volunteer recruitment should reflect our stakeholders and the society that we serve and support, regardless of age, race, gender, sexual orientation, physical abilities, disabilities or religious practices. We value individual diversity and are actively building diverse teams here at Carers UK and value our colleagues from a wide range of backgrounds.

As a membership charity for carers, we particularly seek employees and volunteers with a real understanding of the issues faced by carers. Reasonable adjustments can be made to the process and role dependent on the needs of the applicant.

At Carers UK we want our application process to be as accessible as possible. If you need any adjustments to apply please email the recruitment team to discuss.

The closing date for applications is 10am, Monday 4 August 2025

Carers UK anonymises all applications prior to shortlisting.

Carers UK reserves the right to appoint at any stage, should an outstanding candidate emerge.

Carers UK are actively interviewing as we receive applications.

Carers UK may carry out online and social media checks as well as seek references before a formal offer is made.