CFO PE-Backed B2C Technology Buisness

Overview

Marks Sattin Executive Search is working with a leading B2C Technology business seeking a strategic and commercially driven CFO to join the leadership team. The business has established a strong presence and is now embarking on an ambitious programme of further expansion.

The CFO will play a pivotal role in ensuring the financial strength, operational efficiency, and scalability of the business as it enters new markets and invests in customer-focused transformation. This is a hands-on leadership role, requiring a balance of strategic vision, operational delivery, and stakeholder engagement.

Responsibilities

• Partner with the CEO and Board to shape and deliver the rollout strategy.
• Establish robust financial planning, reporting, and governance across multiple territories.
• Manage cash flow, investment appraisal, and ROI analysis for new market entries.
• Drive operational excellence, enhancing management information and performance reporting across the group.
• Lead on digital and systems transformation, ensuring finance supports a modern, customer-focused organisation.
• Develop strong external relationships with banks, advisors, and international stakeholders.
• Mentor and develop the finance team, embedding high standards of financial discipline and commercial insight.

Qualifications

• A qualified accountant (ACA, ACCA, or ACMA).
• Proven CFO or Finance Director experience in a multisite, consumer-facing business.
• Demonstrated track record of supporting international expansion
• Strong commercial acumen with the ability to shape strategy while maintaining a hands-on approach.
• Excellent communication and leadership skills, with the credibility to engage effectively at Board and operational level.

Please understand that due to the expected high number of applications, only shortlisted candidates will be contacted directly.

For enquiries regarding this opportunity, please contact our Executive Search Team at

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