Brand Partnerships Manager, CPG Food and Beverage - Global Business Solutions - London

Brand Partnerships Manager, CPG Food and Beverage - Global Business Solutions - London

Location: London

Employment Type: Regular

Job Code: A220254

Responsibilities

• Own and grow full-funnel marketing and product strategies across a portfolio of business, identifying new opportunities to scale advertiser investment
• Lead local and multi-market client and agency relationships, driving adoption of TikTok's advertising products, creative solutions, and strategic best practices
• Engage C suite stakeholders to build trusted partnerships and unlock revenue growth
• Monitor campaign performance and market trends, delivering data led insights that drive continuous improvement and tangible business outcomes
• Shape TikTok's external narrative in the category through thought leadership and proactive client engagement
• Provide education and insights on platform trends, creative excellence, and performance strategies
• Deliver a best in class client service model in close partnership with Client Solutions and cross functional teams, including Marketing Science, Product, and Creative Operations

Qualifications Minimum Qualifications

• Media sales, agency leadership and / or performance marketing with experience in digital marketing, social or brand partnerships
• Track record of managing client and agency relationships, including C suite engagement
• Proven ability to meet and exceed commercial goals across a book of business in partnership with cross functional teams
• Analytical and strategic thinker with a solutions oriented mindset
• Excellent communication and presentation skills, with a flair for storytelling
• Collaborative, entrepreneurial, and culturally curious
• Solid understanding of advertiser tracking, attribution and measurement frameworks

Preferred Qualifications

• Experience managing globally important brand relationships across CPG / FMCG and global/multi market remit for enterprise brands
• Experience across the Alcohol sector a plus
• Understanding of the CPG sector and key players in the F&B space
• Experience creating video first creative strategies that leverage creators, trends, and community insights
• Comfortable working in a fast paced environment with evolving priorities