Asset & Wealth Management, Content Marketing Manager, Associate, Dublin Dublin Ireland Associate

Asset & Wealth Management, Content Marketing Manager, Associate, Dublin location_on Dublin, Co. Dublin, Ireland

OUR IMPACT

Across Asset Wealth Management, Goldman Sachs helps empower clients and customers around the world to reach their financial goals. Our advisor led wealth management businesses provide financial planning, investment management, banking, and comprehensive advice to a wide range of clients, including ultra high net worth and high net worth individuals, as well as family offices, foundations and endowments, and corporations and their employees. Our direct to consumer business provides digital solutions that help customers save and invest. Across Wealth Management, our growth is driven by a relentless focus on our people, our clients and customers, and leading edge technology, data, and design.

The Role

We are seeking a creative, organised and analytical Content Marketing Manager (Associate) to join our Marketing team. This role will be based in Dublin. You'll develop and deliver strategies to boost brand awareness and engagement for Goldman Sachs, creating compelling content tailored to our audiences and brand voice. We are looking for someone that is an excellent storyteller, works best in a fast paced environment and combines a genuine interest in marketing with excellent stakeholder and project management skills.

Responsibilities

• Develop and execute content marketing strategies to enhance brand awareness and drive customer engagement
• Create and curate high quality, engaging, and informative content (articles, reports, infographics) that aligns with the company's brand voice and target audience
• Collaborate with cross functional teams, including research, product, and fraud, to ensure content supports business objectives and customer needs
• Manage the content calendar, ensuring timely and consistent publication of content across various digital platforms and channels
• Oversee the PR agency to help create engaging press releases, pitch stories to media outlets, and develop relationships with journalists and influencers to enhance brand visibility.
• Collaborate with research teams to inform and build out content roadmaps that resonate with target audiences
• Work with internal and agency stakeholders to manage PR initiatives
• Conduct research to identify trends, customer insights, and content opportunities that can inform and improve marketing strategies
• Optimise content for SEO to increase visibility and organic traffic to our website
• Measure and analyse the performance of content marketing initiatives using analytics tools, and provide actionable insights to optimise future content
• Stay up to date with industry developments, regulatory changes, and best practices in content marketing, particularly in the financial services sector

Experience and skills

• Candidates should have approximately 5 years of experience in content marketing, with a focus on financial services or a related industry
• Proven expertise in creating and managing PR content, including articles and long form pieces, to enhance brand visibility and engagement
• Strong skills in content activation, ensuring that content reaches the right audience through effective distribution channels
• Experience in writing and editing copy for CMS and website platforms, maintaining a consistent and compelling tone of voice
• Ability to develop and execute content strategies that align with business objectives and drive customer acquisition and retention
• Track record of managing successful content campaigns, from ideation to execution, with measurable results
• Experience in agency management, including the ability to collaborate with external partners and vendors to deliver high quality content
• Proficiency in leveraging content across multiple markets, with the ability to localise and adapt content to meet regional needs

ABOUT GOLDMAN SACHS

At Goldman Sachs, we commit our people, capital and ideas to help our clients, shareholders and the communities we serve to grow. Founded in 1869, we are a leading global investment banking, securities and investment management firm. Headquartered in New York, we maintain offices around the world.

We believe who you are makes you better at what you do. We're committed to fostering and advancing diversity and inclusion in our own workplace and beyond by ensuring every individual within our firm has a number of opportunities to grow professionally and personally, from our training and development opportunities and firm wide networks to benefits, wellness and personal finance offerings and mindfulness programs. Learn more about our culture, benefits, and people at

We're committed to finding reasonable accommodations for candidates with special needs or disabilities during our recruiting process. Learn more:

Goldman Sachs is an equal opportunity employer and does not discriminate on the basis of race, colour, religion, sex, national origin, age, veteran's status, disability, or any other characteristic protected by applicable law.

Healthcare & Medical Insurance

We offer a wide range of health and welfare programs that vary depending on office location. These generally include medical, dental, short term disability, long term disability, life, accidental death, labor accident and business travel accident insurance.

Financial Wellness & Retirement

We assist employees in saving and planning for retirement, offer financial support for higher education, and provide a number of benefits to help employees prepare for the unexpected. We offer live financial education and content on a variety of topics to address the spectrum of employees' priorities.

Health Services

We offer a medical advocacy service for employees and family members facing critical health situations, and counseling and referral services through the Employee Assistance Program (EAP). We provide Global Medical, Security and Travel Assistance and a Workplace Ergonomics Program. We also offer state of the art on site health centers in certain offices.

Fitness

To encourage employees to live a healthy and active lifestyle, some of our offices feature on site fitness centers. For eligible employees we typically reimburse fees paid for a fitness club membership or activity (up to a pre approved amount).

Child Care & Family Care

We offer on site child care centers that provide full time and emergency back up care, as well as mother and baby rooms and homework rooms. In every office, we provide advice and counseling services, expectant parent resources and transitional programs for parents returning from parental leave. Adoption, surrogacy, egg donation and egg retrieval stipends are also available.

Benefits at Goldman Sachs

Read more about the full suite of class leading benefits our firm has to offer.