VP, TV & Direct Response Media Acquisition Growth

Posted 6 days 22 hours ago by Triwill Group

Permanent
Full Time
Media, Digital & Creative Jobs
Not Specified, United Kingdom
Job Description

Triwill Group seeks a Vice President of TV & Direct Response Media in the United Kingdom to lead a high-impact, hands-on team building a scalable TV-driven customer acquisition engine.

You will own TV strategy, media buying, negotiations, creative direction, attribution, and the budget and P&L, focusing on direct-response performance to generate leads and transactions, with a portfolio spanning national Spanish-language TV, local broadcast, DRTV, CTV, and select offline channels.