UK Country Manager: Fashion & E commerce Growth Lead

Cider is seeking a Country Manager to lead our UK growth. You will own the UK market strategy, commercial performance, and drive brand awareness, customer acquisition, and loyalty.

You will work with marketing, merchandising, e-commerce, and ops to translate local insights into business results. This role blends strategic leadership with hands-on execution, requires deep knowledge of UK fashion consumers, and a track record of scaling a DTC fashion or lifestyle brand.