UGC Creative Strategist
Posted 2 hours 30 minutes ago by Go-to Brands AS
Go-to Brands is a fast-growing Norwegian e-commerce group building and scaling brands across Europe through performance marketing, creative testing, and innovative products.
Our largest brand is Vessi Skincare, a Nordic skincare brand known for natural ingredients and effective formulas inspired by Nordic nature.
We're now hiring a UGC Creative Strategist to join our Meta Creative Team.
You will develop UGC concepts, write direct-response briefs, and help scale high-performing ad creatives across European markets.
Tasks
• Develop UGC concepts, hooks, and angles for paid social
• Write clear briefs for creators and UGC producers
• Research competitors and analyze winning ads
• Work closely with editors, designers, and media buyers
• Test and iterate creative concepts based on performance data
Who you are
• You have written scripts or coordinated UGC ads for Meta (Facebook / Instagram)
• You understand direct response and what makes ads convert
• You actively study ads, trends, and creative frameworks
• You are structured and comfortable managing creators remotely
Benefits
• Competitive salary and bonus based on performance
• International team of 22 people
• Performance-driven culture
• Weekly social calls
• Fun meetups 1-2 times per year
• Long-term growth opportunity