Senior Retail Media Manager Cult Beauty

Division

THG Beauty

Location

UK, London

Job Type

Full-time

About THG

We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.

Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.

From Manchester to New York, we're powered by a team of over 2500 people who work together, lead by example, and think BIG.

With us, you'll go further, faster. What are you waiting for?

Life at THG Beauty

We know that beauty isn't one-size-fits-all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic.

By combining our portfolio of owned brands with a marketplace for over 1,300 third-party beauty brands through online retail sites LOOKFANTASTIC, Cult Beauty, and Dermstore, THG Beauty's ambition is to be the global digital partner of choice across the beauty industry, supporting the channel shift to online.

THG Beauty's breadth of relationships is unique to the beauty market; it engages with brands as a retailer, a brand owner, and a product developer and manufacturer, making it the industry's digital strategic leader.

Who is Cult Beauty?

Well, we're a beauty-obsessed team who share a common goal - to become the most trusted beauty retailer in the world! We're all about intelligent beauty, from the way we pick our ever-lusted-after brands to how we talk to our exceptionally savvy customers. Our Cult Community values transparency and so do we. That's why we only sell the products that truly blow us away and publish every review on our site. To achieve this goal, we want to collaborate with individuals who have the same vision. As part of the Cult Beauty team, you'll be encouraged to share ideas and empowered to aim for the skies. We're a team so if we fail, we fail together and try again. We're not just here to sell the most unbelievably amazing beauty products in the world, we also want to challenge the definition of what 'beauty' is and use our platform to challenge the status quo - both in our industry and society.

Why be a Senior Retail Media Manager at THG Beauty?

The Senior Retail Media Manager is responsible for driving the success of specific categories as well as key brand partnerships through Cult Beauty's onsite retail media offering. This role owns onsite media strategy for three product categories as well as some priority brands with these categories, ensuring media investment supports commercial goals, category growth, achieves brand partner goals and supports long-term partnerships.

Working cross functionally alongside category buyers, merchandisers, core marketing, data and finance teams, this role shapes how top brands use owned and offsite media to optimise their strategy and performance on Cult Beauty.

As Senior Retail Media Manager, you'll:

Key Brand Strategy & Partnerships

• Own retail media strategy for Skin, Body and Fragrance Categories
• Own onsite retail media strategy for a portfolio of priority brands
• Lead media planning conversations as part of joint business planning (JBP)
• Translate brand objectives into scalable media approaches
• Act as a senior, trusted partner to brand and agency stakeholders
• Define how media supports discovery, consideration, and conversion
• Guide the use of sponsored products, sponsored brands, and onsite display
• Guide the use of Paid Social Media to bolster campaign performance
• Set strategic direction for budgets, formats, and category priorities
• Ensure media plans align with launches, seasonal peaks, wider CB campaigns and trading moments

Commercial & Category Alignment

• Responsible for achieving the Retail Media targets attributed to your Categories
• Use onsite media to support hero brands, innovation, and range expansion
• Balance brand investment with retail revenue and category performance

Performance, Insight & Storytelling

• Own performance narratives for key brands, supported by clear insights
• Review results and optimisation direction without managing daily changes
• Use shopper and sales data to inform strategic recommendations
• Demonstrate the value of onsite media through outcomes and case studies

Ways of Working & Influence

• Management of team of Category Managers and Execs
• Set best-practice frameworks for key brand engagement and planning
• Guide and review campaigns delivered by channel activation teams

What skills and experience do I need for this role?

Required

• 6-10+ years' experience in retail media, eCommerce, or digital commerce strategy
• Strong experience working with key brand partners or strategic accounts
• Deep understanding of ecommerce and brand health metrics and application of onsite retail media formats.
• Strong understanding of digital advertising platforms (e.g. Criteo, Liveramp, META, TikTok, Pinkrest).
• Strong experience working to income/ sales targets and with budgets
• Commercial mindset with experience contributing to JBPs
• Strong storytelling and presentation skills for senior stakeholders
• Ability to manage multiple projects and stakeholders in a fast-paced environment.
• Strong Excel, PowerPoint, and media analytics skills.

Success Metrics

• Growth and retention of category media investment
• Quality and impact of onsite media strategies
• Strength of brand partnerships and JBP outcomes
• Alignment between media, core marketing and buying teams
• Perceived value of onsite retail media among top advertiser

What's in it for me?

• Access bespoke development programmes that have been designed and developed by our in-house L&D team.
• Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.

Enhanced Leave

• 25 days annual leave plus bank holidays.
• Don't want to work on your birthday? We don't either! Enjoy your day off on us!
• Enhanced maternity and paternity pay, depending on length of service.
• Up to 10 days compassionate leave.
• Buy back up to 3 days each year.
• Access face-to-face and virtual appointments with our in-house GP.
• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.

Other Perks

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
• Up to 50% staff discount on THG brands.
• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
• Anniversary gifts when you hit 5 and 10 years of service.

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.

Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.

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