Senior Product Marketing Manager
Posted 1 hour 45 minutes ago by Computappoint
£90,000 Annual
Permanent
Not Specified
Marketing & PR Jobs
London, United Kingdom
Job Description
- Permanent
- Up to £90,000
- Central London (2-3 days on-site per week)
This is a unique opportunity to sit at the heart of a rapidly growing technology business, working closely with Product, Sales, Marketing, Technical Leadership, and Alliance teams. you'll have ownership of product positioning, go-to-market strategy, and sales enablement, helping shape how innovative technology solutions are brought to market and perceived by customers. you'll play a key role in accelerating demand generation, strengthening market positioning, and driving measurable commercial outcomes across both new and existing customers.
Job Title: Senior Product Marketing Manager
Job Type: Permanent
Location: Central London (2-3 days on-site per week)
Salary: Up to £90,000 + benefits
The Role:
- Own and execute go-to-market strategies for new products, services, and feature releases.
- Develop compelling product positioning, messaging, buyer personas, and value propositions.
- Partner with Product Management and technical teams to align market requirements and customer insights with product strategy.
- Lead product launches that maximise awareness, adoption, and commercial success.
- Conduct market, customer, and competitor research to identify opportunities and strengthen market positioning.
- Collaborate with sales, marketing, business development, and alliance teams to create campaigns that drive pipeline growth.
- Develop thought leadership content, customer case studies, whitepapers, videos, blogs, and sales enablement materials.
- Equip sales teams with the messaging, collateral, playbooks, and training needed to accelerate opportunities and improve win rates.
- Support strategic sales opportunities and contribute directly to revenue growth.
Experience Required:
- Significant experience in Product Marketing within SaaS, software, cloud, managed services, or technology environments.
- Proven success delivering go-to-market strategies that drive demand generation, market growth, and revenue performance.
- Experience developing product positioning, messaging frameworks, and leading successful product launches.
- Strong sales enablement experience, including creation of collateral, playbooks, and customer-facing content.
- Deep understanding of SaaS business models, customer acquisition, retention, and adoption strategies.
- Excellent communication, storytelling, copywriting, and presentation skills.
- Ability to translate complex technical solutions into compelling business value propositions.
- Strong analytical, commercial, and stakeholder management capabilities.
- A collaborative approach with the ability to influence both technical and commercial teams.
- Experience marketing AI, SaaS, data, cloud, or managed services solutions.
- Exposure to vendor alliance programmes and strategic technology partnerships.
- Leadership experience with a passion for developing people and building high-performing teams.
Computappoint do not use AI to filter or assess candidates, we use experienced and dedicated recruiters, who want to match the best people to roles.