Senior Marketing Manager: Media Strategy & Growth (12m FTC)

Posted 5 hours 10 minutes ago by The AA

Permanent
Full Time
Marketing & PR Jobs
Hampshire, Basingstoke, United Kingdom, RG213
Job Description

The AA is seeking a Senior Marketing Manager in Basingstoke to shape how the brand shows up UK-wide. You will work with the Head of Brand Marketing to turn priorities into media strategies and plans that support Roadside and Car Care, while strengthening the Group brand.

You will deliver hands-on media activity, collaborate with agencies on ATL campaigns, analyse channel performance and use econometrics to optimise investment for the AA Group and its brands.