Senior Marketing Manager

We'repartnering with a growing, multi-site healthcare and wellness brand to appoint a Senior Marketing Manager as part of their next phase of expansion.

This is a premium businessoperatingacross multiple UK locations, delivering high-quality patient services.

With strong demand and ambitious growth plans, they are now looking for an experienced marketing leader to drive performance and brand positioning across the group.

The Opportunity

• This is a hands-on, commercially focused senior marketing role combining strategic ownership with day-to-day execution.
• Working closely with senior leadership, booking/sales teams, and specialist agency partners, you willbe responsible forincreasing qualified enquiries,optimisingconversion performance, and elevating brand presence across all locations.
• It would suit a commercially minded marketing all-rounder who thrives in a fast-paced, growth environment and is comfortable balancing big-picture thinking with hands-on delivery.

Key Responsibilities

• Develop and lead marketing strategy to drive measurable growth across multiple sites
• Manage and collaborate with external agencies across paid media, creative and performance channels
• Work closely with internal booking/sales teams tooptimisethe end-to-end funnel (enquiry to confirmed appointment)
• Enhance lead generation and conversion pathways across website, landing pages,advertisingand follow-up communications
• Own CRM and email marketing performance, including automation, segmentation, nurturejourneysand retention activity
• Support paid media strategy across Meta,Googleand remarketing channels tomaximiseROI and lead quality
• Oversee website content and landing pageoptimisationvia WordPress (or similar CMS)
• Develop creative campaign concepts aligned to premium positioning
• Monitor KPIs and reporting, turning insight into actionable improvements
• Maintain brand consistency and a high-quality tone across all marketing touchpoints

About You

• Proven experience in a senior marketing,growthor performance-focused role
• Strong understanding of lead generation, conversionoptimisationand full-funnel performance
• Deep CRM and email marketingexpertise
• Confident managing agency relationships and external suppliers
• A blend of creative thinking and technical marketing capability
• Comfortable operating both strategically and hands-on
• Experience with paid media strategy and scalable acquisition models
• Strong cross-functional communication skills
• Experience within healthcare, wellness, or other premium consumer services
• Understanding of high-consideration purchase journeys
• Familiarity with marketing analytics platforms (e.g.HubSpot, GA4, Looker Studio, Hotjar or similar)
• Strong eye for brand and creative direction

Why Consider This Role?

• High-visibility position with real ownership and impact
• Opportunity to combine performance marketing with brand building
• Collaborative, ambitious leadership team
• Clear growth trajectory within a multi-site business