Senior Marketing Manager

Role Overview:
We are seeking an experienced and strategic Senior Marketing Manager to join a highly respected and impactful charity for an initial 3 month period. This is an exciting opportunity to take the lead in delivering innovative, audience-focused campaigns that elevate the charity s profile, enhance engagement, and support its mission to improve lives.

This role will suit a seasoned campaigner with a strong background in multi-channel marketing, experience working in agile environments, and a passion for impactful storytelling and brand development. You will play a key role in shaping the organisation s campaign strategy across owned, earned, and paid channels, collaborating closely with internal teams and external partners to deliver measurable outcomes.

Key Responsibilities:

• Lead the planning and delivery of high-impact, multi-channel marketing campaigns that build awareness, deepen engagement, and support the charity s strategic priorities.
• Develop creative, insight-driven campaign strategies aligned with the charity s brand and values.
• Manage end-to-end campaign execution across digital, print, social media, and experiential channels, ensuring timely delivery and clear KPIs.
• Collaborate with internal teams including Communications, Digital, Policy, and Fundraising to align messaging and maximise campaign reach.
• Apply agile marketing methodology to campaign planning and iteration, fostering responsiveness and continuous improvement.
• Oversee brand consistency across all campaign touchpoints, working closely with creative agencies and internal stakeholders to protect and enhance the charity s identity.
• Analyse campaign performance using data and insight to optimise activity and report on ROI.
• Manage campaign budgets effectively to ensure maximum impact and cost efficiency.
• Line-manage a small marketing team, supporting professional development and nurturing a culture of creativity and collaboration.

Person Specification:

• Proven experience delivering successful, large-scale campaigns within the charity, public, or non-profit sectors.
• Strong understanding of multi-channel marketing and integrated campaign planning, from strategy through to execution and evaluation.
• Excellent communication and storytelling skills, with the ability to craft compelling content that drives engagement and action.
• Strategic thinker with a hands-on approach and the ability to adapt plans in response to performance data and audience insights.
• Demonstrated experience working in agile teams or applying agile principles to campaign development.
• Confident in managing external suppliers and agencies, including creative and media partners.
• Knowledge of brand strategy and experience ensuring brand integrity across diverse campaigns.
• Strong leadership and mentoring skills, with a track record of guiding and developing junior team members.
• Experience working in or with medium to large charities is highly desirable.
• Proficient in campaign analytics, CRM systems, and digital marketing platforms.

What s on Offer:

• A competitive rate of £189 £205 per-day PAYE + holiday pay.
• Flexible hybrid working with just 1 day per-month in the London office for collaboration and workshops.
• An initial 3-month contract, with a possibility of extension.

How to Apply:
To express your interest, please submit your CV highlighting your campaign and marketing experience by clicking the "apply now" button.

We aim to respond to successful applicants within 48 working hours.

Commitment to Diversity:
The Talent Set and our partner charity are committed to fostering an inclusive working environment. We welcome applicants from all backgrounds and are happy to make reasonable adjustments to support you through the recruitment process.