Senior Marketing Insight & Measurement Lead

Posted 1 day 16 hours ago by 慨正橡扯

Permanent
Full Time
Marketing & PR Jobs
London, United Kingdom
Job Description

Barclays UK is seeking a Senior Marketing Insight and Measurement Manager to lead measurement and insight across marketing planning and execution. You will apply MMM, MTA and econometric techniques to drive investment decisions and optimise ROI, working with the Decision Intelligence team to translate data into strategic actions.

Based in London, Glasgow or Northampton, the role requires strong analytical skills, Excel expertise, and the ability to influence senior stakeholders and external